Editorial Board   Guest Author

Mr. Meyers

Jared Meyers

Co-Owner Legacy Vacation Resorts, Legacy Vacation Resorts

Jared Meyers is a hospitality veteran with more than 20 years in the industry. The University of Florida graduate is passionate about delivering a quality product through his company, Legacy Vacation Resorts, to help friends and families enjoy unforgettable vacations together.

Legacy Vacation Resorts boasts eight properties across four states and provides both vacation ownership and resort accommodation options. One of Mr. Meyer's other passions? Utilizing the power of his business as a force for good. Searching for a way to use his resources and abilities for positive change, Mr. Meyers learned about Certified B Corporations, which are companies that voluntarily meet the highest levels of social and environmental performance with transparency and accountability. Inspired by his findings, he immediately set out on a journey to transform his company into a Certified B Corp and also create a movement to help other hospitality and travel businesses to do the same.

Within a year's time, Mr. Meyers implemented a variety of changes to the LVR business model to secure certification. LVR is now the only multi-state hospitality company and vacation ownership company that offsets the carbon footprint of guests, offers to donate 5% of guest's reservation to a charity of their choice, donates 1% of total revenue to environmental charities as part of its 1% for the Planet commitment, sponsors Conscious Capitalism, and meets Certified B Corporation standards.

Furthermore, they have introduced multiple efforts towards a more sustainable business model, including waste reduction and enhanced recycling efforts, sustainable lifestyle awareness campaigns, green-focused renovation projects and a living wage initiative for employees in all eight locations.

Always looking towards the bigger picture for his social and environmental impact goals, Mr. Meyers co-created the Florida for Good program. With its entrepreneurial spirit, Florida For Good is the connector between B Corps, Conscious Capitalism, 1% For The Planet, like minded organizations/networks, governments/chambers, academia, and the localized For Good ecosystems throughout the state.

FFG and the local chapters provide support for events, free online business directories of like-minded companies and resources such as the free impact assessment for other business to see how they measure up to B Corp standards.

Please visit http://www.legacyvacationresorts.com for more information.

Mr. Meyers can be contacted at +1 407-697-0388 or jared@legacyvacationclub.com

Coming up in September 2019...

Hotel Group Meetings: Uncommon Destinations

The last few years have been good to the Hotel Group Meetings industry and that trend is expected to continue into 2019. Planners are brimming with confidence due to an expanding economy and increased job creation, which typically results in a boost in corporate meetings. Given this promising outlook, planners are trying to outdo themselves to satisfy the high expectations of their clients. One notable trend is to integrate unusual settings into the meeting experience, hosting groups at local zoos, aquariums, museums, event centers, or other outdoor facilities. The goal is to embrace uncommon destinations, rather than a typical hotel conference room, so that meetings can be memorable, unique and stimulating. This is also part of another trend which is to support all things local - from hosting events at landmark city venues; to catering through local restaurants, food trucks and microbreweries; to hosting off-site excursions like agri-tours, athletic events or scenic 5k routes. However, though the setting might be spectacular, there are still some bedrock components that must be provided to ensure a successful meeting. Free, high-speed Wi-Fi is still one of the most requested services. Planners have to make sure that a comprehensive communication infrastructure is in place so clients can easily connect - and stay connected - to the network throughout the entire meeting experience. Also, technology tools can be used to streamline the booking, registration, and check-in process, and Radio Frequency Identification (RFID) materials can be utilized to ensure seamless access to conference events. There are also numerous software tools that encourage audience participation, as well as integrating polls, Q&A, surveys and games into speakers' presentations. The September Hotel Business Review will examine issues relevant to group meetings and will report on what some hotels are doing to promote this sector of their operations.