Editorial Board   Guest Author

Ms. Green

Ciara Green

Media & Public Relations Director, Pechanga Resort Casino

Ciara Green is the Media & Public Relations Director for Pechanga Resort Casino. With more than 14 years in marketing and public relations, her award-winning work spans corporate, client and agency media and public relations, as well as work in social media, community outreach and project development and management. She's promoted hospitality, gaming, motorsports, automotive, technology, restaurant, fitness and golf clients through her years in media and public relations.

Ms. Green's work has appeared in FOXNews, CNN Travel, USA Today, Woman's Day, Bravo, VH1, Today.com, Washington Post, Los Angeles Times, Inside Edition, Extra, Yahoo! News, Elite Daily and many more influential media. She has earned many Public Relations Society of America awards for her clients' campaigns, presents regional workshops on PR tactics and ethics, and mentors students looking to get into the field.

Although she writes every day for business, Ms. Green writes freelance stories for golf publications and volunteers on the communications board of the Southern California Golf Association. Her young kids took up golf at the age of five. Before entering public relations, she worked for nearly 10 years as a television news reporter covering primarily investigative and hard new stories in Oregon, Nevada and California. She earned an Emmy award working in Southern California television news.

Ms. Green began reading hard boiled and true crime genres of books and stories as a teenager, well before the influx of podcasts on the subject made it mainstream.

Please visit http://www.pechanga.com for more information.

Ms. Green can be contacted at +1 951-770-2776 or cgreen@pechanga.com

Coming up in November 2020...

Hotel Design: Home Away From Home

With the rise of the sharing economy and the peer-to-peer marketplace for lodging options, hoteliers are re-thinking the look, feel and appeal of their locations. There is an emphasis on re-creating a feeling of homeyness - a comfortable, cozy and inviting space that feels like home. 'This is accomplished through the careful selection of furniture design, paint colors, lighting design, artwork, bathroom fixtures and textile accessories. In addition, some hotels are providing their guests with upscale amenities, such as a book and movie library, home-style kitchenettes, a coffee machine with locally-sourced beans and tea, or even a batch of fresh-baked cookies. Similarly, there is a growing design trend based on the concept of place-making. Travelers are searching for experiences that are unique and authentic to the locale in which they find themselves, and so hotel designers are integrating a sense of place into their work. This is partially achieved by incorporating traditional artisanal crafts and other local artwork into hotel rooms and communal spaces. Another design trend includes the creation of full-service, co-working environments within the hotel. Guests don't like to stay alone in their room when they need to work, so now they can go downstairs to the lobby-or up to the roof-to work among others. These areas encourage guests - and non-guests alike - to stay as long as they like and to partake of hotel amenities. Finally, recognizing the importance of the Wellness Movement, some designers are exploring how room design can increase the likelihood of deep and restorative sleep. Creating dark and quiet spaces, blocking excessive light, providing guests with a selection of different kinds of pillows, and the ability to control room temperature, are a few of the best practices in this area. These are some of the architecture and design topics that will be covered in the November issue of the Hotel Business Review.