Editorial Board   Guest Author

Mr. Murray

Paul Murray

Vice President Hospitality, Revenue Analytics

Paul Murray is the Vice President of Hospitality for Revenue Analytics, a leading pricing and revenue management firm for the hotel industry. In this role, Mr. Murray is responsible for driving hospitality client engagements for the firm.

Most recently, Mr. Murray served as Senior Vice President of Revenue Management at MGM Resorts International. In this position, he oversaw Revenue Management, Distribution, Group Optimization, and Event Pricing functions to develop departmental structures, strategies, tactics, and technologies necessary to maximize resort revenues.

Previously, Mr. Murray was Vice President of Revenue Management at Hyatt Hotels Corporation, where he dedicated efforts to delivering organizational strategic vision, global alignment, and revenue optimization through the development of industry-leading Revenue Management technologies, world-class pricing capabilities, progressive customer segmentation, advanced forecasting systems, and innovative business intelligence solutions.

Prior to working with Hyatt, Mr. Murray held the position of Senior Director of Revenue Analysis at Hilton Worldwide. At Hilton, he led four teams across the globe to deliver Revenue Management, sales, online travel agent data analysis, systems development, group & catering forecast technologies, innovative volume account pricing methods, and two full-time business process support desks.

Mr. Murray earned an MBA with a finance specialization from Daniels College of Business at the University of Denver and received a Bachelor's of Arts Degree in Communication from the University of Colorado.

Please visit http://www.revenueanalytics.com for more information.

Mr. Murray can be contacted at +1 312-813-5874 or pmurray@revenueanalytics.com

Coming up in May 2020...

Eco-Friendly Practices: Creative Innovation

Being eco-friendly is no longer a fad. It is an urgent planetary need and hotels are actively doing their part to reduce their carbon footprint by implementing sustainable, green practices. In addition to the goodwill derived from doing the right thing, hotels are also realizing the benefits to their business. A large percentage of Millennials expect hotels to be eco-friendly and will only patronize those properties that are proudly conforming. Consequently, more hotels are realizing that sustainability is a key element in a successful branding strategy. In addition, going green can lead to a more profitable bottom line, as savings on electricity, water and cleaning materials can add up. Also, there are other advantages that come with being an eco-friendly business, such as government subsidies and tax and loan incentives. As a result, many hotels are finding innovative ways to integrate eco-friendly practices into their business. Geo-thermal energy systems, along with energy-from-waste systems, are being used to heat and cool the property. Passive solar panels, green roofs, natural lighting and natural ventilation strategies also assist in energy conservation. Low-flow water systems and plumbing fixtures make a contribution, as does eco-friendly hardwood flooring, and energy efficient televisions and appliances throughout the property. In addition, some hotels have implemented in-room recycling programs, and only provide all-natural, personal care items. One hotel has actually constructed a bee-keeping operation on their grounds. Not only is this good for the bees but the hotel also produces products from the operation which they sell. This kind of creative innovation also holds enormous appeal to guests. The May issue of the Hotel Business Review will document what some hotels are doing to integrate sustainable practices into their operations and how they are benefiting from them.