Editorial Board   Guest Author

Mr. Mumford

Chris Mumford

Managing Director, AETHOS Consulting Group

Chris Mumford has over twenty years of hospitality-related executive search and human capital consulting experience globally. Having studied and worked in the UK, Germany and Japan, he opened the US office of a London-based hotel recruitment firm in the late 90's.

In 2002, Mr. Mumford joined a leading global executive search firm and returned to his native UK to establish the EMEA practice. In 2013, he co-founded AETHOS, and today remains particularly active in the Asia, Europe, and Middle East regions advising hospitality organizations on compensation, leadership and organizational issues while also facilitating senior executive appointments. Mr. Mumford is a frequent author and invited speaker on human capital topics affecting the hospitality sector.

The greatest lesson travel has given Mr. Mumford is that there is no one absolute right way to do something - people the world over come up with different solutions to universal problems. A forerunner in business globalisation, the hospitality sector is faced with cross-market, cross-cultural challenges on a daily basis. The satisfaction he takes from his work at AETHOS Consulting Group not only comes from helping clients prepare and execute their human capital strategy across markets, old and new, but also from the personal impact - whether it be recruiting someone from Bangkok into a role in Madrid; designing an executive incentive plan in Saudi Arabia; or conducting a psychometric assessment in Cape Town.

AETHOS Consulting Group is a global hospitality advisory firm serving the hotel, restaurant, casino, cruise line, club and travel technology sectors. Core competencies include executive search, compensation consulting, organizational development and psychometric assessments. Through strategic joint-ventures, AETHOS further assists its clients in gaining access to expert advice and specialist services in the area of logistics and supply chain management as well as insurance solutions.

Please visit http://www.aethoscg.com for more information.

Mr. Mumford can be contacted at +44 797-697-2448 or cmumford@aethoscg.com

Coming up in August 2020...

Food & Beverage: New Technological Innovations

In the past few years, hotel food and beverage departments have experienced significant growth. Managers are realizing just how much revenue potential this sector holds, both in terms of additional revenue and as a means to enhance the guest experience. As a result, substantial investments are being made in F&B operations as a way to satisfy hotel guests but also to keep pace with the competition. Though it has been a trend for many years, the Farm-to-Table movement shows no signs of abating. Hotel chains are abandoning corporate restaurants and are instead partnering with local chefs to create locally-influenced dining options. Local, farm-sourced ingredients paired with specialty beverages or local wine also satisfies the increasing demand from Millennial travelers who are eager to travel sustainably and contribute to a positive impact. A farm-to-table F&B program also helps to support the local economy, which builds community goodwill. Also popular are "Self-Serv" and "Grab & Go" options. These concepts stem from an awareness that a guest's time is limited and if a hotel can supply them with fast, fresh, food and beverage choices, then so much the better for them. Plus, by placing these specialty kiosks in areas that might be traditionally under-utilized (the lobby, for instance), they can become popular destination locations. Of course, there are new technological innovations as well. In-room, on-screen menus allow guests to order from any restaurant on the property, and some hotels are partnering with delivery companies that make it possible for guests to order food from any restaurant in the area. Also, many hotels are implementing in-room, voice-activated devices, so ordering food via an AI-powered assistant will soon become mainstream as well. The August issue of the Hotel Business Review will report on these developments and document what some leading hotels are doing to expand this area of their business.