Editorial Board   Guest Author

Mr. Patel

Shreyas "JR" Patel

President & Chief Operating Officer, Helix Hospitality

Shreyas "JR" Patel, is the President and Chief Operating Officer of Helix Hospitality, a multi-faceted hospitality company. Its primary services include hotel investment, ownership, management, and construction / renovation, and represents many of the top hotel brands in the country.

Founded by Mr. Patel in 2012, the Chicago-based company has seen impressive growth under his leadership with extensive plans for further expansion and acquisitions. In less than 10 years the investment portfolio has grown from $1M to over $100M and the property portfolio has grown from 1 property to 11 total with over 300 employees.

Mr. Patel began operating and managing a single property in Montgomery, Alabama after graduating from DePaul University with a dual degree in Finance and Management. Still on shaky ground after 2008's economic crash, the hospitality industry was ripe with properties under high risk. Where others saw troubled deals, he spotted opportunity. With an urge to innovate, he set up this small, agile company - Helix Hospitality - to revive properties through large-scale renovation vs. new construction.

Mr. Patel removed geographic restraints by pursuing properties nationwide, strategically positioning Helix for optimal growth. His intentional focus-renovation vs. rebuilds; national vs. local-both stop-gapped an unnecessary trend for wasteful new construction and offered Helix the competitive edge of access to exclusive, existing properties already familiar to loyal consumers.

Mr. Patel serves as a board member for the DePaul University School of Hospitality Leadership and co-chairs the Academic Program sub-committee to grow DePaul's Hospitality program and empower the next generation of hospitality professionals.

Additionally, Mr. Patel is a regular contributor to trade publications and a member of AAHOA (Asian American Hotel Owners Association).

Please visit http://www.helixhotels.com/ for more information.

Mr. Patel can be contacted at +1 630-519-3025 or jr@helixhotels.com

Coming up in November 2020...

Hotel Design: Home Away From Home

With the rise of the sharing economy and the peer-to-peer marketplace for lodging options, hoteliers are re-thinking the look, feel and appeal of their locations. There is an emphasis on re-creating a feeling of homeyness - a comfortable, cozy and inviting space that feels like home. 'This is accomplished through the careful selection of furniture design, paint colors, lighting design, artwork, bathroom fixtures and textile accessories. In addition, some hotels are providing their guests with upscale amenities, such as a book and movie library, home-style kitchenettes, a coffee machine with locally-sourced beans and tea, or even a batch of fresh-baked cookies. Similarly, there is a growing design trend based on the concept of place-making. Travelers are searching for experiences that are unique and authentic to the locale in which they find themselves, and so hotel designers are integrating a sense of place into their work. This is partially achieved by incorporating traditional artisanal crafts and other local artwork into hotel rooms and communal spaces. Another design trend includes the creation of full-service, co-working environments within the hotel. Guests don't like to stay alone in their room when they need to work, so now they can go downstairs to the lobby-or up to the roof-to work among others. These areas encourage guests - and non-guests alike - to stay as long as they like and to partake of hotel amenities. Finally, recognizing the importance of the Wellness Movement, some designers are exploring how room design can increase the likelihood of deep and restorative sleep. Creating dark and quiet spaces, blocking excessive light, providing guests with a selection of different kinds of pillows, and the ability to control room temperature, are a few of the best practices in this area. These are some of the architecture and design topics that will be covered in the November issue of the Hotel Business Review.