Editorial Board   Guest Author

Mr. Mitchell

Ron Mitchell

CEO & Founder, Virgil Careers

Ron Mitchell is is a recognized leader in the area of career and entrepreneurial development, and a regular contributor to national media outlets. Mr. Mitchell has founded three ventures in the career development space including Virgil, CareerCore and the AlumniAthlete Network.

Through these platforms, he has helped millions of students and professionals secure jobs, transition careers and advance within their chosen professions. His solutions have been utilized by many of the most prestigious corporations, nonprofit organizations, and academic institutions in the nation including Accenture, Goldman Sachs, JP Morgan, Target, Ominicom, the United Negro College Fund, The City of New York, Princeton, Yale and The Ohio State University.

Most recently, Mr. Mitchell and his team relaunched Hcareers, the leading employment solution for the hospitality industry. Hcareers has built the industry's most robust ecosystem of employers and job seekers over its history and serves an impressive 5.7 million registered job seekers and over 4,000 active recruiting customers.

Using a personalized approach to service and best-in-class candidate matching technologies, Hcareers is able to deliver more of the right candidates to the businesses served-candidates who stay longer and perform better in their roles.

Prior to building career development solutions, Mr. Mitchell spent many years as an investment banker and private equity professional. He was a General Partner of Provender Capital Group, LLC, a merchant banking group which makes principal investments in the areas of media, financial services and specialty retail.

Mr. Mitchell's professional experience also includes Morgan Stanley, Mitchell & Titus, McKinsey & Co. and The Anschutz Corporation.

Mr. Mitchell earned his AB from Harvard University and MBA from the Harvard University Graduate School of Business where he served as President of his class. While at Harvard, he was a two-time captain of the varsity basketball team and 3-Time All-Ivy selection. He is also a member of the Harvard Varsity Club Hall of Fame.

Please visit http://www.virgilcareers.com/about for more information.

Linkedin Profile: https://www.linkedin.com/in/ronaldmitchell24/

Mr. Mitchell can be contacted at +1 646-291-6531 or ron.mitchell@virgilholdings.com

Coming up in October 2020...

Revenue Management: Maximizing Profit

Hotel Revenue Management continues to evolve at a blistering pace. Driven by technological innovation and new distribution channels, there are some dynamic opportunities for expansion in this fast-growing field. The technology is primarily designed to help revenue managers further refine their operations and pricing models to maximize hotel profit. For example, hotels can't be all things to all people, so a key strategy is to precisely identify their target audience. By employing geo-targeting techniques and analyzing behavior such as previous bookings, on-property purchases and online shopping practices, there is an increased capability to define guest demographics. By segmenting customers in more specific ways, hotels are able to create more personalized experiences which, in turn, allow managers to optimize their room rates. It is also an effective way to fulfill the unique needs and preferences of the individual. Another methodology is to consistently monitor the competition's pricing strategies. There are software tools that analyze a competitor's current rates, and then allow a hotel to make its own pricing adjustments. It is also a useful means to conduct forecasting models. Other technologies that are being integrated into a revenue manager's toolkit include Artificial Intelligence in the form of automated algorithms, and Voice Recognition (VR) for data inquiries, rate changes, and booking behavior. Predictive and analytic software programs are also being leveraged to provide more forward-looking data, instead of the usual reliance on historical performance. These metrics allow managers to be more proactive - rather than reactive - with their revenue strategy. The October issue of the Hotel Business Review will examine these developments and report on how some leading hotels are executing their revenue management strategies.