Editorial Board   Guest Author

Mr. Lala

Probal Lala

Chief Executive Officer, Fluent.ai

Probal Lala is the Chief Executive Officer (CEO) of Fluent.ai, a voice recognition solutions company.

Mr. Lala, a telecom executive turned serial technology entrepreneur and investor, was named permanent CEO late last year to further grow the company and help expand Fluent.ai's technology solutions worldwide.

Prior to this position, Mr. Lala has been an active Angel Investor for the past 12 years as Chair of the Maple Leaf Angels Corporation. With more than 30 years of leadership experience across various companies in the technology industry,

Mr. Lala has held a range of diverse senior executive roles, including CEO of About Communications, Vice President Sales at Alcatel-Lucent Canada, CEO of AirRoamer, Vice President and General Manager of Internet Operations at Bell Canada, and General Manager and Chief Technology Officer at Stentor Services Inc. He brings a breadth of experience to the table that will help the company grow in 2020.

At Fluent, Mr. Lala is helping propel company growth and leverage its range of artificial intelligence (AI) voice interface software products to offer up to original equipment manufacturers (OEMs) and service providers.

Fluent.ai Inc. is a privately held Canadian company founded in 2015 and based in Montreal that delivers offline, noise robust voice recognition solutions in any language. Fluent.ai's solutions deliver unprecedented accuracy along with a highly customizable user experience with the goal of finally breaking the barriers to worldwide adoption of voice user interfaces. With this in mind, in his role as CEO Mr. Lala is driving the company's mission to voice enable the world's devices.

Please visit http://www.fluent.ai for more information.

Linkedin Profile: https://www.linkedin.com/in/proballala/?originalSubdomain=ca

Mr. Lala can be contacted at +1 416-643-3860 or probal.lala@fluent.ai

Coming up in October 2020...

Revenue Management: Maximizing Profit

Hotel Revenue Management continues to evolve at a blistering pace. Driven by technological innovation and new distribution channels, there are some dynamic opportunities for expansion in this fast-growing field. The technology is primarily designed to help revenue managers further refine their operations and pricing models to maximize hotel profit. For example, hotels can't be all things to all people, so a key strategy is to precisely identify their target audience. By employing geo-targeting techniques and analyzing behavior such as previous bookings, on-property purchases and online shopping practices, there is an increased capability to define guest demographics. By segmenting customers in more specific ways, hotels are able to create more personalized experiences which, in turn, allow managers to optimize their room rates. It is also an effective way to fulfill the unique needs and preferences of the individual. Another methodology is to consistently monitor the competition's pricing strategies. There are software tools that analyze a competitor's current rates, and then allow a hotel to make its own pricing adjustments. It is also a useful means to conduct forecasting models. Other technologies that are being integrated into a revenue manager's toolkit include Artificial Intelligence in the form of automated algorithms, and Voice Recognition (VR) for data inquiries, rate changes, and booking behavior. Predictive and analytic software programs are also being leveraged to provide more forward-looking data, instead of the usual reliance on historical performance. These metrics allow managers to be more proactive - rather than reactive - with their revenue strategy. The October issue of the Hotel Business Review will examine these developments and report on how some leading hotels are executing their revenue management strategies.