Editorial Board   Guest Author

Mr. Berman

Greg Berman

Chief Operating Officer, Shiji Distribution Solutions

Greg Berman has been with Shiji Group since early 2018 and is currently the Chief Operating Officer of Shiji Distribution Solutions. Responsible for Shiji Distribution Solutions globally, Mr. Berman has been leading and defining Shiji's journey in the hotel electronic distribution space and further expanding Shiji Distribution Solutions's position into the Americas, Asia Pacific, and Europe/Middle East. He has also been instrumental in laying the foundation of Shiji (US) Inc.

Mr. Berman has over 32 years' experience in sales, marketing, information technology, software development, international business management and operations including delivery of enterprise business solutions, and cloud-based services focused primarily on the cellular wireless and hospitality technology verticals.  Mr. Berman joined the Shiji Group in January 2018 to develop the Shiji America's business and currently is responsible for globalizing Shiji Distribution Solutions.

Prior to joining Shiji, Mr. Berman held executive positions in hotel electronic distribution service providers (DHISCO, eRevMax RateTiger, Hotel Booking Solutions) providing next generation solutions to many of the leading players in hospitality regarding electronic distribution including major brands such as InterContinental Hotels Group, Marriott, Accor Group, Caesars Entertainment, Las Vegas Sands Corporation as well as the major online travel and wholesale travel companies including Booking.com, Agoda, Priceline Group, Expedia and HotelBeds.

Mr. Berman has also worked in positions of leadership at Fujitsu, Albion International and The Coca-Cola Company and holds? a  Masters of Science in Management Information Systems from the University of Texas, Dallas.

Please visit http://www.shijigroup.com for more information.

Mr. Berman can be contacted at +1 404-948-4001 or greg.berman@shijigroup.com

Coming up in November 2020...

Hotel Design: Home Away From Home

With the rise of the sharing economy and the peer-to-peer marketplace for lodging options, hoteliers are re-thinking the look, feel and appeal of their locations. There is an emphasis on re-creating a feeling of homeyness - a comfortable, cozy and inviting space that feels like home. 'This is accomplished through the careful selection of furniture design, paint colors, lighting design, artwork, bathroom fixtures and textile accessories. In addition, some hotels are providing their guests with upscale amenities, such as a book and movie library, home-style kitchenettes, a coffee machine with locally-sourced beans and tea, or even a batch of fresh-baked cookies. Similarly, there is a growing design trend based on the concept of place-making. Travelers are searching for experiences that are unique and authentic to the locale in which they find themselves, and so hotel designers are integrating a sense of place into their work. This is partially achieved by incorporating traditional artisanal crafts and other local artwork into hotel rooms and communal spaces. Another design trend includes the creation of full-service, co-working environments within the hotel. Guests don't like to stay alone in their room when they need to work, so now they can go downstairs to the lobby-or up to the roof-to work among others. These areas encourage guests - and non-guests alike - to stay as long as they like and to partake of hotel amenities. Finally, recognizing the importance of the Wellness Movement, some designers are exploring how room design can increase the likelihood of deep and restorative sleep. Creating dark and quiet spaces, blocking excessive light, providing guests with a selection of different kinds of pillows, and the ability to control room temperature, are a few of the best practices in this area. These are some of the architecture and design topics that will be covered in the November issue of the Hotel Business Review.