Editorial Board   Guest Author

Mr. Hall

Bill Hall

Senior Vice President, Red Roof

William Hall is Senior Vice President of Franchise Operations at Red Roof. He oversees all franchise operations for the brand, helping the company achieve financial goals and business objectives, while supporting new initiatives, and rollouts, helping the brand to expand and spur franchise growth.

Mr. Hall comes to Red Roof with over 25 stellar years in the hospitality industry, often in senior positions. Most recently as Chief Business Development Officer for InnFocus Hospitality Solutions, he negotiated investment and third-party management contracts and provided oversight of hotel specific operations, sales and marketing plans and sales team performance.

Mr. Hall spent over 17 years with Wyndham Worldwide Corporation. As Senior Vice President, he had executive oversight of six brands, setting strategic direction, and managing financial and operating results, integration and development as well as leading advisory councils. He was also responsible for food and beverage programming and brand standard development and approval.

Mr. Hall is a graduate of Fairleigh Dickinson University where he earned an MS from the International School of Hotel, Restaurant & Tourism Management. He received his undergraduate degree from Messiah College with a BA in History & Business Management.

Red Roof is an award-winning leader in the lodging industry with franchises, corporate managed and corporate owned properties, recognized for creating the innovative Upscale Economy® segment serving millions of guests each year. Known for obsessively listening to consumers, Red Roof offers travelers a consistently high-quality experience at an affordable price. With coast-to-coast locations, Red Roof has over 650 properties in the U.S. and has expanded internationally to Brazil and Japan.

Please visit http://www.redroof.com for more information.

Linkedin Profile: https://www.linkedin.com/in/bill-hall-0217327/

Mr. Hall can be contacted at +1 973-220-1533 or bhall@redroof.com

Coming up in December 2020...

Hotel Law: Protecting Guest Privacy

Every business is obligated to protect their customers from identity theft but unfortunately, data breaches have become all too common. In an effort to protect a guest's right to privacy and to safeguard their personal data, the European Union passed a General Data Protection Regulation (GDPR) that could hold hotels legally liable for any breaches that expose a customer's sensitive personal information. Though the GDPR only pertains to EU citizens' data, any international business that mishandles their data can be legally responsible. Another legal issue of concern is the fight involving hotel "resort fees." Several states attorney generals have recently filed suit against two major hotel chains in an effort to litigate this practice. Their suit alleges that these companies are "engaged in deceptive and misleading pricing practices and their failure to disclose fees is in violation of consumer protection laws." The suit seeks to force the hotel chains to advertise the true price of their hotel rooms. There are several other legal issues that the industry is being forced to address. Sexual harassment prevention in the workplace is still top of mind for hotel employers-particularly in New York and California, which now statutorily require harassment training. Hotels and motels in California will also soon be required to train all their employees on human trafficking awareness. Immigration issues are also of major concern to hotel employers, especially in the midst of a severe labor shortage. The government is issuing fewer H2B visas for low-skilled workers, as well as J-1 visas for temporary workers. Though there is little hope for any comprehensive immigration reform, hotel lobbying groups are actively seeking legal remedies to alleviate this problem. These are just a few of the critical issues that the December issue of the Hotel Business Review will examine in the area of hotel law.