Editorial Board   Guest Author

Mr. Jones

Glenn Jones

Interim CEO & Chief Experience Development Officer, Bermuda Tourism Authority

Glenn Jones is the director of strategy and corporate communications and the interim CEO for the Bermuda Tourism Authority (BTA). He is also an EMMY Award-winning broadcast journalist with a decade of television news broadcasting experience.

Mr. Jones left the journalism field in 2007 to become Press Secretary to the Premier of Bermuda where his responsibilities included speechwriting, political communication strategies and media relations. Following almost three years in that role, which included a General Election victory, he re-entered the private sector as a media corporate executive - initially running Bermuda.com and then assumed leadership of MediaHouse, the parent company of Bermuda.com, Island Press and the former Bermuda Sun.

In January 2015, Mr. Jones joined Bermuda Tourism Authority and has since grown and developed within the ranks of the company. He first served as Director of Public & Stakeholder Relations before leading the rollout of Bermuda's National Tourism Plan and working to align tourism stakeholders with the plan's findings as Director of Strategy & Corporate Communications.

Today, Mr. Jones serves as Chief Experience Development Officer, where he leads a team responsible for empowering Bermuda entrepreneurs and small businesses to develop on-island experiences, driving growth in visitor spending, and maintaining high visitor satisfaction.

As of March 2020, Mr. Jones also serves as Interim CEO for Bermuda Tourism Authority. His background in journalism, digital media and politics make him uniquely suited for the role.

Mr. Jones graduated from the Berkeley Institute and from Emerson College in Boston, Massachusetts with a degree in broadcast journalism.

Please visit http://www.gotobermuda.com/ for more information.

Linkedin Profile: https://www.linkedin.com/in/glenn-jones-67443766/

Mr. Jones can be contacted at +1 212-818-9800 or gjones@bermudatourism.com

Coming up in August 2020...

Food & Beverage: New Technological Innovations

In the past few years, hotel food and beverage departments have experienced significant growth. Managers are realizing just how much revenue potential this sector holds, both in terms of additional revenue and as a means to enhance the guest experience. As a result, substantial investments are being made in F&B operations as a way to satisfy hotel guests but also to keep pace with the competition. Though it has been a trend for many years, the Farm-to-Table movement shows no signs of abating. Hotel chains are abandoning corporate restaurants and are instead partnering with local chefs to create locally-influenced dining options. Local, farm-sourced ingredients paired with specialty beverages or local wine also satisfies the increasing demand from Millennial travelers who are eager to travel sustainably and contribute to a positive impact. A farm-to-table F&B program also helps to support the local economy, which builds community goodwill. Also popular are "Self-Serv" and "Grab & Go" options. These concepts stem from an awareness that a guest's time is limited and if a hotel can supply them with fast, fresh, food and beverage choices, then so much the better for them. Plus, by placing these specialty kiosks in areas that might be traditionally under-utilized (the lobby, for instance), they can become popular destination locations. Of course, there are new technological innovations as well. In-room, on-screen menus allow guests to order from any restaurant on the property, and some hotels are partnering with delivery companies that make it possible for guests to order food from any restaurant in the area. Also, many hotels are implementing in-room, voice-activated devices, so ordering food via an AI-powered assistant will soon become mainstream as well. The August issue of the Hotel Business Review will report on these developments and document what some leading hotels are doing to expand this area of their business.