Editorial Board   

Mr. Anderson

Peter Anderson

Founder, Anderson & Associates

Mr. Anderson, a 25-year veteran in the leisure industries, and has extensive experience in advisory services for high-end, world-class destination resorts. He has conducted engagements domestically in the United States as well as in Europe Asia and MENA. Peter's prominence in the lifestyle resort industry has positioned him as an expert, who is asked regularly to speak at conferences and participate on industry panels. To that end, he has keynoted in Manhattan, London, Monte Carlo, Sao Paulo, Istanbul, Bali, Los Angeles, Orlando, Hong Kong, and Las Vegas. His day-to-day activities embody his passion to combine the luxury environments of 5-star lodging with life changing efficacy found in state-of-the art health care and wellness environments. This includes developing strategic operating plans for his clients with respect to new construction, expansion, renovations, branding or enhanced operation. He evaluates hotel, resort, spa and wellness environments and their imbedded modalities with respect to market acceptance, economic viability and most importantly emerging market trends. In addition to holding the position of Vice President/Western Region for American Leisure, a spa operations and consulting company. Peter is also a faculty member at the Collins School of Hospitality Management at the California State University's campus in Pomona, CA. the California State University Hotel Management Program in Long Beach, CA (CSULB) and The University of California Irvine, Spa Management Program. His research and academic achievements have earned him a position on the board of advisors at UC Irvine and CSULB as well as a position on the Board of Directors for the International Council on Hotel Restaurant and Institutional Educators. Since 2001, he has been a member of the International Society of Hospitality Consultants an invitation-only group of globally-based industry experts and since 2007 a member of the Global Spa and Wellness Summit an elite group of industry leaders who are positioned to mentor and steward the spa and wellness industry as it evolves in the 21st century.

Mr. Anderson can be contacted at 310-702-3442 or peter@anderspa.com

Coming up in September 2019...

Hotel Group Meetings: Uncommon Destinations

The last few years have been good to the Hotel Group Meetings industry and that trend is expected to continue into 2019. Planners are brimming with confidence due to an expanding economy and increased job creation, which typically results in a boost in corporate meetings. Given this promising outlook, planners are trying to outdo themselves to satisfy the high expectations of their clients. One notable trend is to integrate unusual settings into the meeting experience, hosting groups at local zoos, aquariums, museums, event centers, or other outdoor facilities. The goal is to embrace uncommon destinations, rather than a typical hotel conference room, so that meetings can be memorable, unique and stimulating. This is also part of another trend which is to support all things local - from hosting events at landmark city venues; to catering through local restaurants, food trucks and microbreweries; to hosting off-site excursions like agri-tours, athletic events or scenic 5k routes. However, though the setting might be spectacular, there are still some bedrock components that must be provided to ensure a successful meeting. Free, high-speed Wi-Fi is still one of the most requested services. Planners have to make sure that a comprehensive communication infrastructure is in place so clients can easily connect - and stay connected - to the network throughout the entire meeting experience. Also, technology tools can be used to streamline the booking, registration, and check-in process, and Radio Frequency Identification (RFID) materials can be utilized to ensure seamless access to conference events. There are also numerous software tools that encourage audience participation, as well as integrating polls, Q&A, surveys and games into speakers' presentations. The September Hotel Business Review will examine issues relevant to group meetings and will report on what some hotels are doing to promote this sector of their operations.