Editorial Board   

Mr. Anderson

Peter Anderson

Founder, Anderson & Associates

Mr. Anderson, a 25-year veteran in the leisure industries, and has extensive experience in advisory services for high-end, world-class destination resorts. He has conducted engagements domestically in the United States as well as in Europe Asia and MENA. Peter's prominence in the lifestyle resort industry has positioned him as an expert, who is asked regularly to speak at conferences and participate on industry panels. To that end, he has keynoted in Manhattan, London, Monte Carlo, Sao Paulo, Istanbul, Bali, Los Angeles, Orlando, Hong Kong, and Las Vegas. His day-to-day activities embody his passion to combine the luxury environments of 5-star lodging with life changing efficacy found in state-of-the art health care and wellness environments. This includes developing strategic operating plans for his clients with respect to new construction, expansion, renovations, branding or enhanced operation. He evaluates hotel, resort, spa and wellness environments and their imbedded modalities with respect to market acceptance, economic viability and most importantly emerging market trends. In addition to holding the position of Vice President/Western Region for American Leisure, a spa operations and consulting company. Peter is also a faculty member at the Collins School of Hospitality Management at the California State University's campus in Pomona, CA. the California State University Hotel Management Program in Long Beach, CA (CSULB) and The University of California Irvine, Spa Management Program. His research and academic achievements have earned him a position on the board of advisors at UC Irvine and CSULB as well as a position on the Board of Directors for the International Council on Hotel Restaurant and Institutional Educators. Since 2001, he has been a member of the International Society of Hospitality Consultants an invitation-only group of globally-based industry experts and since 2007 a member of the Global Spa and Wellness Summit an elite group of industry leaders who are positioned to mentor and steward the spa and wellness industry as it evolves in the 21st century.

Mr. Anderson can be contacted at 310-702-3442 or peter@anderspa.com

Coming up in January 2020...

Mobile Technology: Meeting Tech Expectations

What once seemed futuristic is now the norm, owing to the escalating developments in mobile technology, and hotels must continue to innovate in order to meet guest expectations. In a recent study from Mower, 65 percent of guests said they would gladly pay more for a hotel that provides the mobile technology they deem essential. The same study shows that 44 percent of travelers are more likely to book a smart hotel, and nearly 7 in 10 want to use smart devices provided by the hotel. And how do guests wish to use all this technology? A majority expressed a desire for mobile check-in and check-out, and mobile payment options. They also want to be able to stream content from their phone to the TV; to make service requests of the hotel staff; to control in-room lighting, temperature and sound; to order food and beverages; and to request a wake-up call - all from their mobile device. Guests also expressed preferences for robust wi-fi and convenient device charging ports throughout the hotel. They also appreciate the use of hotel branded apps which allow a guest to book a room, access loyalty programs, receive discounts and rewards, and even use the app to choose the room, floor and view they prefer. Some hotel apps also allow a customer to track their charges throughout their stay, rather than waiting to receive a bill at the end. Finally, mobile tech lounges are popping up more frequently in some hotels. These lounges offer guests the opportunity to perform tasks like airline check-ins or access to local info guides, but they also provide a place where guests can comfortably get some work done outside their room. The January Hotel Business Review will report on what some hotels are doing to meet their customers' expectations in the mobile technology space.