Editorial Board   

Mr. McKean

Michael McKean

CEO, The Knowland Group

Michael McKean founded the Knowland Group in 2004. He is directly responsible for the company's strategic planning, operations management and product development. His background in designing and implementing enterprise sized information systems has given him a wealth of knowledge that has served him well as the lead visionary behind the Knowland Group. From 1995-2005, Mr. McKean gained exposure to a variety of business processes, working environments and corporate cultures through his work in the field of information systems. During this time he was employed as a software engineer, systems architect and project manager on a number of projects. These engagements required a deep understanding of how a variety of businesses conducted everything from market research to global securities trading to call center operations. Mr. McKean graduated from the University of Colorado and has taken graduate level courses in information systems. He is an active member in the Washington, DC chapter of the Entrepreneur's Organization and on the advisory board of the Wicomico County Convention and Visitor's Bureau. He is an avid skier and voracious reader. He and his wife, Jennifer, have two children, Melanie and Thomas. For more information please visit www.knowlandgroup.com.

Mr. McKean can be contacted at 302-645-9777 Ext: 204 or MMcKean@KnowlandGroup.com

Coming up in September 2019...

Hotel Group Meetings: Uncommon Destinations

The last few years have been good to the Hotel Group Meetings industry and that trend is expected to continue into 2019. Planners are brimming with confidence due to an expanding economy and increased job creation, which typically results in a boost in corporate meetings. Given this promising outlook, planners are trying to outdo themselves to satisfy the high expectations of their clients. One notable trend is to integrate unusual settings into the meeting experience, hosting groups at local zoos, aquariums, museums, event centers, or other outdoor facilities. The goal is to embrace uncommon destinations, rather than a typical hotel conference room, so that meetings can be memorable, unique and stimulating. This is also part of another trend which is to support all things local - from hosting events at landmark city venues; to catering through local restaurants, food trucks and microbreweries; to hosting off-site excursions like agri-tours, athletic events or scenic 5k routes. However, though the setting might be spectacular, there are still some bedrock components that must be provided to ensure a successful meeting. Free, high-speed Wi-Fi is still one of the most requested services. Planners have to make sure that a comprehensive communication infrastructure is in place so clients can easily connect - and stay connected - to the network throughout the entire meeting experience. Also, technology tools can be used to streamline the booking, registration, and check-in process, and Radio Frequency Identification (RFID) materials can be utilized to ensure seamless access to conference events. There are also numerous software tools that encourage audience participation, as well as integrating polls, Q&A, surveys and games into speakers' presentations. The September Hotel Business Review will examine issues relevant to group meetings and will report on what some hotels are doing to promote this sector of their operations.