Editorial Board   Guest Author

Mr. Shiekh

Zia Shiekh

CEO, Svenska Hotels

Zia Shiekh has a very successful track record of building a $100 million multi-national business from scratch and growing it to an operation of over 2,000 employees with 40% profit margins. Born and brought up in Stockholm, Sweden, Mr. Shiekh has studied, worked, built businesses and supported customers across North America, Europe and Asia-Pacific. With background in investment banking working with Morgan Stanley, Mr. Shiekh led and established an international call centre and business process outsourcing (BPO) company, Infowavz International, in April 2000 with financing from India's largest venture capital fund, ICICI Ventures. In 4 years, he helped build Infowavz into one of India's leading BPOs with blue-chip clients, including Microsoft, Louis Vuitton, Nordic Track, AT&T, HP, IBM, Dell, Daimler Benz and BT, amongst others. In April 2004, Mr. Shiekh successfully provided an exit to ICICI through a strategic sale to Stream, a global BPO company headquartered in Dallas, Texas, USA, backed by Miami-based private equity firm, HIG Capital, with over $2 billion in assets under management. Over the next five years, Mr. Shiekh turned around the loss-making Indian operations of Stream into a highly profitable organization of over 2,000 people spread across multiple locations in India, Malaysia, Philippines, Taiwan and Japan. In July 2008, Mr. Shiekh helped take Stream public with listing on the American Stock Exchange after which he sold his shareholding and exited Stream in April 2009 to focus on establishing a premier, high-end 5-star boutique hotel chain - Svenska Hotels. Mr. Shiekh has a Masters degree in Finance and an MBA from the London Business School and the University of Chicago's Booth School of Business. He has also done executive programs in hospitality at the Cornell Hotel School, Cornell University, Ithaca, New York, USA. Svenska Design Hotels are a collection of modern boutique 5-star hotels in India based on Swedish design philosophy and contemporary European styling with clean lines and minimalist interiors. Svenska offers trend-setting concepts and chic design elements combined with signature service and personalized hospitality, creating truly memorable experiences for its discerning guests. Svenska is a lifestyle product, with hotels located in prime city centre areas or business districts, catering to every need of sophisticated luxury travellers, whether on business or pleasure. All Svenska Hotels have smart international staff handpicked from locations around the globe, who are then carefully trained in Asian hospitality to provide guests with a refined and tailored experience that is beyond 5-star. Beyond its first two hotels in India in Mumbai and Bangalore, Svenska has aggressive expansion plans across multiple Indian states, including New Delhi, West Bengal, Rajasthan, Andhra Pradesh, Kerala, Chhattisgarh and Uttarkhand, with a 10-year vision for Year 2020 with 20 new hotels being launched across India and overseas.

Mr. Shiekh can be contacted at +91-22-44310000 or zshiekh@svenskahotels.com

Coming up in January 2019...

Mobile Technology: The Future is Now

Mobile Technology continues to advance at a relentless pace and the hotel industry continues to adapt. Hotel guests have shown a strong preference for mobile self-service - from checking-in/out at a hotel kiosk, to ordering room service, making dinner reservations, booking spa treatments, and managing laundry/dry cleaning services. And they also enjoy the convenience of paying for these services with smart phone mobile payments. In addition, some hotels have adopted a “concierge in your pocket” concept. Through a proprietary hotel app, guests can access useful information such as local entertainment venues, tourist attractions, event calendars, and medical facilities and services. In-room entertainment continues to be a key factor, as guests insist on the capacity to plug in their own mobile devices to customize their entertainment choices. Mobile technology also allows for greater marketing opportunities. For example, many hotels have adopted the use of “push notifications” - sending promotions, discounts and special event messages to guests based on their property location, purchase history, profiles, etc. Near field communication (NFC) technology is also being utilized to support applications such as opening room doors, earning loyalty points, renting a bike, accessing a rental car, and more. Finally, some hotels have adopted more futuristic technology. Robots are in use that have the ability to move between floors to deliver room service requests for all kinds of items - food, beverages, towels, toothbrushes, chargers and snacks. And infrared scanners are being used by housekeeping staff that can detect body heat within a room, alerting staff that the room is occupied and they should come back at a later time. The January Hotel Business Review will report on what some hotels are doing to maximize their opportunities in this exciting mobile technology space.