Editorial Board   Guest Author

Mr. Guay

Claude Guay

President & CEO, iPerceptions Inc.

Claude Guay is President & CEO of iPerceptions Inc. (TSX.V:IPE), a leading provider of web-focused Voice of Customer analytics since May 2009. Mr. Guay demonstrated in the last 10 years that he is a versatile “C” level international executive with recognized leadership in General Management and particular expertise in business development, sales and marketing using strategic applications of technology. Until recently, he was Executive Vice President and Chief Information Officer of Gildan Activewear, a global apparel manufacturer listed on the NYSE and TSX. During his two-year tenure, Gildan Activewear grew from $773 million to $1.25 billion in annual sales. He also founded MTI Services in 2005 to provide management consulting services related to business strategy, technology and innovation. Prior to this, he was the President & CEO of Accovia Inc., a leading international provider of travel packaging technology. He significantly improved Accovia product offering, image and financial results while managing the process for the sale of the company. Previously with IBM, Mr. Guay spent the last six years of his IBM career with its Global Travel and Transportation Industry Unit; his worldwide responsibilities included management consulting, marketing, business development and travel distribution solutions. Mr. Guay headed the IBM team that developed a portfolio of new solutions. He assisted in the creation of innovative e-commerce strategies for two premier international airlines and led IBM's efforts related to e-marketplaces in the travel industry. Throughout his IBM career, he had the opportunity to participate as a pioneer and forerunner of industry trends such as electronic distribution, outsourcing, system integration, rapid application development and business process reengineering. A widely recognized and often quoted expert in travel-related e-commerce and technology, Mr. Guay participates as a keynote speaker at many travel conferences and has been quoted and published in numerous trade publications. Mr. Guay also held seats on the Board of Directors of Accovia Inc. (2001-05), Open Travel Alliance (2003-05) and an innovative technology start-up called StormMaker Software (2002-05). He joined the Quebec Tourism Circle in 1998, was a founding member of the Technology Committee of the Canadian Tourism Commission and is a member of the Board of Directors of the Palais des congrès de Montreal. A member of the Young Presidents' Organization, Mr. Guay is a graduate of Industrial Engineering from l'École Polytechnique de Montreal and a Professional Engineer since 1984.

Mr. Guay can be contacted at 877-796-3600 or cguay@iperceptions.com

Coming up in July 2018...

Hotel Spa: Oasis Unplugged

The driving force in current hotel spa trends is the effort to manage unprecedented levels of stress experienced by their clients. Feeling increasingly overwhelmed by demanding careers and technology overload, people are craving places where they can go to momentarily escape the rigors of their daily lives. As a result, spas are positioning themselves as oases of unplugged human connection, where mindfulness and contemplation activities are becoming increasingly important. One leading hotel spa offers their clients the option to experience their treatments in total silence - no music, no talking, and no advice from the therapist - just pure unadulterated silence. Another leading hotel spa is working with a reputable medical clinic to develop a “digital detox” initiative, in which clients will be encouraged to unplug from their devices and engage in mindfulness activities to alleviate the stresses of excessive technology use. Similarly, other spas are counseling clients to resist allowing technology to monopolize their lives, and to engage in meditation and gratitude exercises in its place. The goal is to provide clients with a warm, inviting and tranquil sanctuary from the outside world, in addition to also providing genuine solutions for better sleep, proper nutrition, stress management and natural self-care. To accomplish this, some spas are incorporating a variety of new approaches - cryotherapy, Himalayan salt therapy and ayurveda treatments are becoming increasingly popular. Other spas are growing their own herbs and performing their treatments in lush outdoor gardens. Some spa therapists are being trained to assess a client's individual movement patterns to determine the most beneficial treatment specifically for them. The July issue of the Hotel Business Review will report on these trends and developments and examine how some hotel spas are integrating them into their operations.