Editorial Board   Guest Author

Mr. Silvestri

Sebastien Silvestri

Vice President of Food & Beverage, The Venetian

Growing up in the south of France with a French mother and Italian father, Sebastien Silvestri learned both languages fluently and developed an appreciation for food and beverage at an early age from his uncle, a successful restaurateur in the Italian Riviera. Mr. Silvestri attended Esitel in 1993 where he studied culinary arts and hotel management and graduated with honors in 1997 after successfully completing the leadership program. Mr. Silvestri's career began at the Lanesborough Hotel in London, England where he served as a restaurant manager. He was then transferred to the United States to become the F&B Manager at The Mansion on Turtle Creek in Dallas where he worked with celebrity chef, Dean Fearing. After a successful four years with Rosewood Hotels, he welcomed his first daughter, Amelie, and relocated with his family to Tahiti in the French Polynesia where he became the Director of F&B at the Orient Express Hotel, Bora Bora Lagoon Resort and Spa. In 2005, Mr. Silvestri was recruited to open the new spa tower at Bellagio in Las Vegas and served as the General Manager at Sensi. After the birth of his second daughter, Angelique, in 2006, he relocated with his family to Newport Beach, Calif. to become the Director of F&B at The Island Hotel. Currently, Mr. Silvestri is the Vice President of Food & Beverage at The Venetian and The Palazzo Las Vegas where he oversees the properties' casino and pool beverage departments, in-suite dining department and refreshment center. He also works with several of the properties' joint venture partners including celebrity chefs Wolfgang Puck, Emeril Lagasse and Mario Batali. Mr. Silvestri enjoys spending time with his friends and family, traveling and enjoying a wide array of the world's best food and wine.

Mr. Silvestri can be contacted at 702-414-4477 or sebastien.silvestri@venetian.com

Coming up in February 2020...

Social Media: Social Listening Tools

The reach and influence of social media is staggering. Nearly 3 billion people use social media daily, posting a range of messages, selfies, images, and everything in-between. According to HubSpot, almost 4 million posts are uploaded to the major social networks every single minute! That's an astounding amount of content and it is crucial for hotels to skillfully use social media in order to effectively compete. From establishing a suitable brand identity and voice to creating content across all the major networks (Facebook, Twitter, Instagram, Pinterest, etc.), the goal is to actively engage consumers and to eventually convert them to customers. Some hotels are initiating online contests as a way to attract new customers, while others are rewarding customers with discounts who subscribe to the their email lists or follow their social media pages. Another recent strategy is to employ social media listening tools that track what people are posting online about their businesses. These tools allow hotels to monitor - or listen to - what's being said about a brand across the entire social web, and this can prove to be very valuable, unfiltered information. Social listening permits hotels to be aware of people's opinions about their business, industry or competitors, and some of these tools even listen beyond social media platforms. They also monitor publicly available information on blogs, forums, news outlets and websites. Some listening tools are more focused on gathering and analyzing data, while others offer more engagement-oriented features, which allow hotels to interact with people right from the platform. Often the information that is gleaned from these listening tools ends up being the most authentic, unbiased insights a business can get. The February Hotel Business Review will document what some hotels are doing to successfully integrate social media strategies into their operations.