Editorial Board   Guest Author

Ms. Tristano

Jodie Tristano

Business Development Manager, Technomic, Inc

Jodie Tristano currently serves as Business Development Manager at Technomic, Inc., a Chicago-based research and consulting firm that focuses on food and foodservice. Technomic provides industry intelligence, forecasts, data and training support to operators, manufacturers, distributors and others allied to the field. Ms. Tristano brings more than 20 years of experience in hospitality sales and marketing within the hotel, resort and convention industry. During her career, she has represented many prominent brands including Walt Disney Parks & Resorts, Fairmont Hotels & Resorts, Hilton Hotels & Resorts, Westin/Starwood Hotels & Resorts Worldwide, Holiday Inn Hotels & Resorts and Benchmark Hospitality International. More recently, Ms. Tristano served as Account Services Director, Convention Sales and Marketing for McCormick Place in Chicago, the largest convention center in the United States. With broad industry capability, Ms. Tristano has managed all group market segments including corporate, association, government and social, earning top sales performance awards with both Fairmont Hotels & Resorts and Starwood Hotels & Resorts. Ms. Tristano spearheads Technomic's growth initiatives in the Lodging Industry through her efforts in developing the Global Lodging Practice encompassing consumer, industry and market research reports and services. Technomic's Lodging Practice provides clients with a wide range of consulting services such as operational audits, strategic planning, and concept development and positioning; consumer studies on topics including hotel food and beverage consumption, brand preferences, amenity importance and campaign effectiveness; and online resources that track and measure company performance, menu development and more. Holding a degree in Hospitality Management, Ms. Tristano is an active industry leader, having served on many committees with prominent organizations including the Professional Convention Management Association (PCMA) and Meeting Professionals International (MPI).

Ms. Tristano can be contacted at 708-205-1427 or jtristano@technomic.com

Coming up in November 2020...

Hotel Design: Home Away From Home

With the rise of the sharing economy and the peer-to-peer marketplace for lodging options, hoteliers are re-thinking the look, feel and appeal of their locations. There is an emphasis on re-creating a feeling of homeyness - a comfortable, cozy and inviting space that feels like home. 'This is accomplished through the careful selection of furniture design, paint colors, lighting design, artwork, bathroom fixtures and textile accessories. In addition, some hotels are providing their guests with upscale amenities, such as a book and movie library, home-style kitchenettes, a coffee machine with locally-sourced beans and tea, or even a batch of fresh-baked cookies. Similarly, there is a growing design trend based on the concept of place-making. Travelers are searching for experiences that are unique and authentic to the locale in which they find themselves, and so hotel designers are integrating a sense of place into their work. This is partially achieved by incorporating traditional artisanal crafts and other local artwork into hotel rooms and communal spaces. Another design trend includes the creation of full-service, co-working environments within the hotel. Guests don't like to stay alone in their room when they need to work, so now they can go downstairs to the lobby-or up to the roof-to work among others. These areas encourage guests - and non-guests alike - to stay as long as they like and to partake of hotel amenities. Finally, recognizing the importance of the Wellness Movement, some designers are exploring how room design can increase the likelihood of deep and restorative sleep. Creating dark and quiet spaces, blocking excessive light, providing guests with a selection of different kinds of pillows, and the ability to control room temperature, are a few of the best practices in this area. These are some of the architecture and design topics that will be covered in the November issue of the Hotel Business Review.