Editorial Board   Guest Author

Ms. Tristano

Jodie Tristano

Business Development Manager, Technomic, Inc

Jodie Tristano currently serves as Business Development Manager at Technomic, Inc., a Chicago-based research and consulting firm that focuses on food and foodservice. Technomic provides industry intelligence, forecasts, data and training support to operators, manufacturers, distributors and others allied to the field. Ms. Tristano brings more than 20 years of experience in hospitality sales and marketing within the hotel, resort and convention industry. During her career, she has represented many prominent brands including Walt Disney Parks & Resorts, Fairmont Hotels & Resorts, Hilton Hotels & Resorts, Westin/Starwood Hotels & Resorts Worldwide, Holiday Inn Hotels & Resorts and Benchmark Hospitality International. More recently, Ms. Tristano served as Account Services Director, Convention Sales and Marketing for McCormick Place in Chicago, the largest convention center in the United States. With broad industry capability, Ms. Tristano has managed all group market segments including corporate, association, government and social, earning top sales performance awards with both Fairmont Hotels & Resorts and Starwood Hotels & Resorts. Ms. Tristano spearheads Technomic's growth initiatives in the Lodging Industry through her efforts in developing the Global Lodging Practice encompassing consumer, industry and market research reports and services. Technomic's Lodging Practice provides clients with a wide range of consulting services such as operational audits, strategic planning, and concept development and positioning; consumer studies on topics including hotel food and beverage consumption, brand preferences, amenity importance and campaign effectiveness; and online resources that track and measure company performance, menu development and more. Holding a degree in Hospitality Management, Ms. Tristano is an active industry leader, having served on many committees with prominent organizations including the Professional Convention Management Association (PCMA) and Meeting Professionals International (MPI).

Ms. Tristano can be contacted at 708-205-1427 or jtristano@technomic.com

Coming up in January 2020...

Mobile Technology: Meeting Tech Expectations

What once seemed futuristic is now the norm, owing to the escalating developments in mobile technology, and hotels must continue to innovate in order to meet guest expectations. In a recent study from Mower, 65 percent of guests said they would gladly pay more for a hotel that provides the mobile technology they deem essential. The same study shows that 44 percent of travelers are more likely to book a smart hotel, and nearly 7 in 10 want to use smart devices provided by the hotel. And how do guests wish to use all this technology? A majority expressed a desire for mobile check-in and check-out, and mobile payment options. They also want to be able to stream content from their phone to the TV; to make service requests of the hotel staff; to control in-room lighting, temperature and sound; to order food and beverages; and to request a wake-up call - all from their mobile device. Guests also expressed preferences for robust wi-fi and convenient device charging ports throughout the hotel. They also appreciate the use of hotel branded apps which allow a guest to book a room, access loyalty programs, receive discounts and rewards, and even use the app to choose the room, floor and view they prefer. Some hotel apps also allow a customer to track their charges throughout their stay, rather than waiting to receive a bill at the end. Finally, mobile tech lounges are popping up more frequently in some hotels. These lounges offer guests the opportunity to perform tasks like airline check-ins or access to local info guides, but they also provide a place where guests can comfortably get some work done outside their room. The January Hotel Business Review will report on what some hotels are doing to meet their customers' expectations in the mobile technology space.