Editorial Board   Guest Author

Mr. Houran

James Houran

Managing Director, AETHOS Consulting Group

"Dr. Jim" Houran, Ph.D., Managing Director of AETHOS Consulting Group, is a 25-year veteran in applied psychological research and a published expert on peak performance, online testing and interpersonal and organizational compatibility.

Dr. Houran has authored over 150 articles, and his award-winning work has been profiled by a myriad of media outlets and programs including the Discovery Channel, A&E, BBC, National Geographic, NBC's Today Show, USA Today, New Scientist, Psychology Today and Forbes.com.

Dr. Houran serves as adjunct faculty at the Laboratory for Statistics and Computation, ISLA - Instituto Politecnico de Gestão e Tecnologia (Lisbon, Portugal), an editorial board member for the APA peer-reviewed journal, Psychology of Consciousness: Theory, Research and Practice, and as an editorial board member for the peer-reviewed journal, Cornell Hospitality Quarterly.

AETHOS Consulting Group is a global hospitality advisory firm serving the hotel, restaurant, casino, cruise line, club and travel technology sectors. Core competencies include executive search, compensation consulting, organizational development and psychometric assessments. Through strategic joint-ventures, AETHOS further assists its clients in gaining access to expert advice and specialist services in the area of logistics and supply chain management as well as insurance solutions.

Many people over the years have told Dr. Houran that he is best described as an unconventional researcher and practitioner who's clearly passionate about bringing real-world psychology to the everyday personal and professional lives of clients. This is possible because of his eclectic and generalist background in the social sciences, which gives him a comprehensive perspective about imagination, cognition, personality and behavior.

For Dr. Houran, nothing compares to the satisfaction of working on projects in which the latest psychological theories help to produce unprecedented awareness and positive outcomes. The fluid and demanding industry of hospitality is ultimately built on people and relationships. Psychology has so much to say about the drivers of professional development, team dynamics, organizational performance and the guest experience.

Dr. Houran is in his element when consulting with leaders and their teams on these strategic issues. But psychology doesn't define his entire identity; he stays personally grounded through his family and enjoying the natural sciences, history, anthropology and the arts. It's fun and rewarding being unconventional!

Please visit http://www.aethoscg.com for more information.

Mr. Houran can be contacted at +1 817-542-7602 or jhouran@aethoscg.com

Coming up in July 2020...

Hotel Spa: Back to Nature

As the Wellness Industry continues to expand, hotel spas are also diversifying, placing a greater emphasis on overall well-being. For some spas, this means providing clients with all-inclusive packages that include fitness classes, healthy dining, and offsite leisure activities, in addition to their core services. For example, spas near ski resorts are offering packages that include lift passes, pre-ski yoga sessions, after-ski dinners and spa treatments. Other spas are offering packages that include massages, saunas, mineral baths, hot springs, and recreational hiking and snowmobile activities. These kinds of spa offerings are also part of a "Back to Nature" movement that encourages guests to get out and experience the healing qualities of nature. One such therapy is the Japanese practice known as "forest bathing" which has become popular with spas that are near wooded areas. This practice relies on the ancient power of a forest for promoting a sense of health and well-being. Other spas are incorporating precious metals and stones into their health and beauty treatments - such as silver, gold, pearls and amber. Silver ion baths relax the body and mind, reduce fatigue, and restore energy balance. Gold keeps skin radiant and can even treat various skin diseases and infections, due to its antibacterial qualities. Amber is used to calm the nervous system and to relieve stress. Other natural products and therapies that are increasingly in demand include sound therapy, cryotherapy, infra-red saunas, and even CBD oil, which is being used in massages, facials and foot scrubs, providing a new form of stress relief. The July issue of the Hotel Business Review will document these trends and other new developments, and report on how some hotel spas are integrating them into their operations.