Editorial Board   

Dr. Binkert

Jacqueline Binkert

Co-Founder, Appreciative Coaching Collaborative, LLC

Jacqueline Binkert, Ph.D. began her career as an adult educator working with multi-lingual and multi-cultural adults of wide-ranging capabilities and backgrounds. Moving to the business world, she joined Ford Motor Company as an internal Organization Development consultant. There, she acquired expertise in large-scale change. She consulted with executives and teams to address the leadership impact of system-wide changes such as managing in a matrix, leading dispersed international teams, moving from functional to system responsibilities and adopting brand management. Since leaving Ford, Dr. Binkert has continued to work with leaders and teams during times of major change and transformation. As an executive coach, she works with her clients to view issues from a systems perspective by challenging them to consider broader contexts and alternative conceptual frameworks, calling for rigor in their thinking and encouraging them to enhance their leadership capabilities. She has coached leaders in such topics as leadership development (bringing out the leader's own potential and that of the people who work for the leader), strategic planning (stretching for growth and improvement), and culture change (influencing the company culture for the betterment of employees and improved business performance). Clients benefit from Dr. Binkert's in-depth knowledge of psychology, leadership effectiveness, organizational behavior and change, and team dynamics. Dr. Binkert's coaching is distinguished by her appreciative, strengths-based approach to change. Her coaching is informed by practical experience, underlying theory and research. She is co-author of the book, Appreciative Coaching: A Positive Process for Change published by Jossey-Bass. Appreciative Coaching is an innovative approach to coaching based on the organizational change process called Appreciative Inquiry. She trains this approach to participants worldwide. Dr. Binkert earned her Ph.D. in Human and Organizational Systems from the Fielding Graduate University, Santa Barbara, CA. She is an international advisor for students at Assumption University, Bangkok, Ph.D. program in Organization Development.

Dr. Binkert can be contacted at 248-684-6332 or jbinkert@AppreciativeCoaching.com

Coming up in July 2019...

Hotel Spa: Pursuing Distinction

The Wellness Movement continues to evolve and hotel spas continue to innovate in order to keep pace. Fueled by intense competition within the industry, hotel spas are seeking creative ways to differentiate themselves in the market. An increasing number of customers are searching for very specific, niche treatments that address their particular health concerns and, as a result, some leading spas have achieved distinction by offering only one specialized treatment. Meditation and mindfulness practices are becoming increasingly mainstream as are alternative treatments and therapies, such as Ayurvedic therapies, Reiki, energy work and salt therapy. Some spas specialize in stress management and offer lifestyle coaching sessions as part of their program. Other spas are fully embracing new technologies as a way to differentiate themselves, such as providing wearable devices that track health and fitness biomarkers, or robots programmed with artificial intelligence to control spa environments, or virtual reality add-ons that transport guests to relaxing places around the world. Some spas have chosen to specialize in medical procedures such as liposuction, laser skin therapy, phototherapy facials, Botox and facial fillers, acupuncture and permanent hair removal, in addition to cosmetic body shaping procedures and teeth whitening treatments. Similarly, other spas are offering comprehensive health check-ups and counseling services for those who are interested in disease prevention treatments. Finally, as hotel spas continue to become more diverse, accessible and specialized, there is a growing demand for health professionals with a specific area of expertise. There is a proliferation of top class, quality wellness practitioners who make a name for themselves by offering their services around the globe, including athletes, chefs, doctors, physical trainers and weight loss specialists. The July issue of the Hotel Business Review will report on these trends and developments and examine how some hotel spas are integrating them into their operations.