Editorial Board   Guest Author

Mr. Wood

Paul Wood

Vice President of Revenue Management, Greenwood Hospitality

Paul Wood is an innovative and forward thinking leader in the Hospitality field .Mr. Wood began his hospitality career in 1994 and has amassed extensive experience in Revenue Management and Information Technology disciplines. Entrepreneurial by nature, Mr. Wood joined the principals of the fledgling company, Greenwood Hospitality Group in January of 2011 bringing his vast experience in Revenue Management and work experience in the use of mixed-use profit optimization programs, oversight of e-commerce, Global Distribution Systems, Business Intelligence, Customer Relationship Management Software and Operational knowledge in the hospitality arena. In his role as Vice President of Revenue Management, Mr. Wood directs all Revenue Management and Sales policy, procedure activities, oversees pre-opening and repositioning strategies, implementation of e-commerce programs and enhancement of brand standards and practices. Since joining Greenwood Hospitality Group, the portfolio of Hotels has enjoyed substantial improvements in RevPAR and many of the Hotels within the portfolio have received awards such as the coveted Hotel of the year for the Americas awarded by Marriott International for 2011 and the top sales improvement for the first quarter of 2012 awarded by Crowne Plaza. Prior to his current role, Mr. Wood served as Senior Account Director for Sceptre Hospitality and Corporate Director of Revenue Management for Richfield Hospitality. Mr. Wood expanded the Sceptre and Richfield Revenue Management platform to include hospitality investments and acquisitions. During his 14 years with Richfield and its predecessor companies, Mr. Wood held several key positions. In addition, he was responsible for property management, transitions and client relations within the management portfolio. Mr. Wood is a Certified Revenue Management Executive and a Certified Hotel and Business Acumen. Mr. Wood currently serves on the National Hospitality Sales and Marketing International board for Revenue Management.

Mr. Wood can be contacted at 720-310-2029 x14 or pwood@greenwoodhospitality.com

Coming up in March 2019...

Human Resources: An Era of Transition

Traditionally, the human resource department administers five key areas within a hotel operation - compliance, compensation and benefits, organizational dynamics, selection and retention, and training and development. However, HR professionals are also presently involved in culture-building activities, as well as implementing new employee on-boarding practices and engagement initiatives. As a result, HR professionals have been elevated to senior leadership status, creating value and profit within their organization. Still, they continue to face some intractable issues, including a shrinking talent pool and the need to recruit top-notch employees who are empowered to provide outstanding customer service. In order to attract top-tier talent, one option is to take advantage of recruitment opportunities offered through colleges and universities, especially if they have a hospitality major. This pool of prospective employees is likely to be better educated and more enthusiastic than walk-in hires. Also, once hired, there could be additional training and development opportunities that stem from an association with a college or university. Continuing education courses, business conferences, seminars and online instruction - all can be a valuable source of employee development opportunities. In addition to meeting recruitment demands in the present, HR professionals must also be forward-thinking, anticipating the skills that will be needed in the future to meet guest expectations. One such skill that is becoming increasingly valued is “resilience”, the ability to “go with the flow” and not become overwhelmed by the disruptive influences  of change and reinvention. In an era of transition—new technologies, expanding markets, consolidation of brands and businesses, and modifications in people's values and lifestyles - the capacity to remain flexible, nimble and resilient is a valuable skill to possess. The March Hotel Business Review will examine some of the strategies that HR professionals are employing to ensure that their hotel operations continue to thrive.