Editorial Board   

Mr. Acharya

Suresh Acharya

Vice President of Product Development, JDA Software Grou

Suresh Acharya is Vice President of Product Development at JDA Software. In his role, Acharya leads a global team of analytical professionals focused on developing innovative pricing and revenue management solutions for the freight transportation, passenger rail, media, and leisure travel and hospitality industries. Prior to joining JDA, Mr. Acharya served as Director of Modeling and Analysis at Manugistics (later acquired by JDA). There, he oversaw the algorithmic development of the retail pricing, forecasting and transportation solutions. Prior to Manugistics, Mr. Acharya worked for the Operations Research Group at US Airways and was part of the team that built the airline's fleeting and scheduling solutions. Mr. Acharya has also worked as an independent consultant in the travel and hospitality sector. Mr. Acharya holds an M.S. in Operations Research from the University of North Carolina and an M.S. in Mathematical Sciences from Clemson University. He holds a U.S. patent for his work in sales history decomposition.

Mr. Acharya can be contacted at 480-308-3000 or suresh.acharya@jda.com

Coming up in November 2019...

Architecture & Design: Biophilic Design

The hospitality industry is constantly evolving to meet and exceed guest expectations. As a result, hotels are always on the lookout for new ways to improve the guest experience, and architecture and design is an essential part of this equation. Bold design is often the most effective way to make an exceptional first impression - an impression guests use to distinguish between brands. One design trend that is being embraced worldwide has become known as “Biophilic Design.” Biophilic design is based on the concept of biophilia, which is the theory that human beings have an innate tendency to seek out nature, natural elements, and natural forms. Biophilic design is more than hotels simply adding a surplus of plants; it involves incorporating specific design elements into a hotel in order to imbue it with a sense of wellness and well-being. Some of those elements include exposure to natural lighting; views of nature and rooms with a view; natural architectural patterns; salvaged or reclaimed woods of all types; reclaimed metals; sustainably sourced stone; living green walls and vertical gardens; and direct and indirect exposure to nature. Hotels that have incorporated biophilic design into their properties are reaping the benefits associated with this trend including reduced stress responses, better air quality, lower energy costs, and more positive guest reviews. Biophilic design has also been shown to improve guest moods and to satisfy consumer demand for environmental responsibility. Savvy hotel owners and managers are aware that nature-inspired elements enhance their guests' comfort and well-being, which is why this trend is becoming so prevalent. Biophilic design is just one topic in the fields of hotel architecture and design that will be examined in the November issue of the Hotel Business Review.