Editorial Board   Guest Author

Mr. Baker

David Baker

Vice President of Sales & Business Development, Servion North America

David Baker serves as the Vice President of Sales and Business Development for Servion North America. He brings with him over 16 years of experience in selling contact center solutions primarily focused around IVR, CTI, and Speech Recognition. He is an experienced sales executive who is focused on driving profitable revenue growth and increased market share for Servion in North America. Mr. Baker brings a hands-on, action-oriented sales approach to Servion. He has a keen ability to build and lead effective and motivated sales teams that produce consistent revenue growth. While Vice President of Sales at Envox, Mr. Baker was instrumental in taking the company to profitability after having sustained large losses in previous years. This turnaround was a key contributor to the successful sale of the company in 2009 to Syntellect. Since joining Servion in August 2010, Mr. Baker has produced record sales for the North America Enterprise Business Unit. He was recently awarded the Leadership Excellence Award in 2011 for his strong leadership and outstanding contributions to Servion. He has also been featured in industry articles pertaining to the latest trends and solutions in contact centers. Mr. Baker holds a Bachelor of Science degree in Business from Bridgewater State University. Servion excels in delivering CIM solutions and applications for contact centers, enhancing customer interactions via the phone, email, chat, and social media. For more information visit www.servion.com

Mr. Baker can be contacted at 508-634-6787 or david.baker@servion.com

Coming up in September 2020...

Hotel Group Meetings: Demand vs. Supply

It is a great time for hotel group meetings. It is expected that once again this sector will grow by 5-10% in 2020, partly due to the increasing value of in-person group meetings. Because people now spend so much time in front of their screens, face-to-face interactions have become a more treasured commodity in our modern world. Plus, the use of social media reinforces the value of engagement, discussion, conversation, and networking - all areas where group meetings shine. Despite this rosy outlook, there is a concern that demand for meetings far exceeds the supply of suitable venues and hotels. There are very few "big box" properties with 500-plus rooms and extensive conference facilities being built, and this shortage of inventory could pose a serious challenge for meeting planners. In addition to location concerns, the role of the meeting planner has also evolved significantly. Planners are no longer just meeting coordinators - they are de facto travel agents. Cultural interactions, local dining, experiential travel, and team-building activities are all now a part of their meeting mix. Plus, they have to cater to evolving tastes. Millennials are insisting on healthier venues and activities, and to meet their demands, hotels are making yoga breaks, fresh-pressed juices, plant-based diets, state-of-the-art gyms, and locally-sourced menus available. Millennials are also insisting that meeting venues practice Corporate Social Responsibility, which means upholding sustainable and ethical values; investment in the local community; health and well-being of employees; and general business practices that reflect being good citizens of the planet. Finally, there is a growing trend to merge meetings with other local events, such as music festivals, sporting events, and cultural attractions. The December Hotel Business Review will report on issues relevant to group meetings and will document what some hotels are doing to support this part of their operations.