Editorial Board   Guest Author

Mr. Noel

John Noel

Chairman & Chief Executive Officer, Noel Group

John M. Noel is Chairman and Chief Executive Officer of Noel Group - a diversified organization that invests in promising companies and has a history of building successful businesses in the areas of insurance, concierge, emergency travel assistance, customer service, financial services, emerging technology and real estate. Noel Group operates on a value-based philosophy of serving its clients and employees with honesty, integrity and respect. The company is based in Stevens Point, Wisconsin and operates under the philosophy "Our direction is led by our values." Mr. Noel has overseen many successful companies including MultiNational Underwriters and Travel Guard International. He started Travel Guard in his basement in 1985 and grew it to become one of the most respected travel insurance and emergency assistance providers in the world. Travel Guard was sold in 2006 and is now part of Chartis. In 2008 MultiNational was sold to HCC Insurance Holdings and renamed HCC Medical Insurance Services. Noel Group also owns the MyAssist service, live personal assistance for the mobile lifestyle. Other Noel Group companies include CallForce, a customer service contact center; Compass Properties, a real estate investment company; and Insure America, a specialty insurance company. In 1993, Mr. Noel and his wife Patty established the Make A Mark Foundation a non-profit, humanitarian program focused on making a positive difference on both a local and global level. Through a network of partners donating time, abilities and finances, Make A Mark has built clinics, schools and orphanages in developing countries throughout the world. Over the past two decades, Make A Mark has focused its attention on the looming orphan crisis in sub-Saharan Africa, which was caused by the devastating AIDS pandemic. In 1996, the Noel's established The Noel Compass Scholarship Program to provide access to higher education for low-income, high-achieving students from Wisconsin's urban communities. The program includes room, board and tuition at the University of Wisconsin-Stevens Point as well as a paid internship at Noel Group. Today, the Noel's "extended family" includes over 20 Compass Scholar college graduates. In recognition of their many philanthropic endeavors, the Noels were presented with the Franklin Covey Humanitarian Service Award, given to "outstanding individuals who reach out to improve the quality of life for individuals, groups or humankind." Noel Group has also been recognized by Working Mother Magazine as one of the top 100 companies in the nation for working mothers. Mr. Noel is a graduate and facilitator of the Covey Leadership Center, which is based on the "7 Habits of Highly Effective People" created by renowned author Dr. Steven Covey. A subsequent book by Dr. Covey entitled "Living the 7 Habits" includes a chapter written by Mr. Noel, where he shares the positive impact that the program has had on his personal and professional life. Mr. Noel earned his Bachelor of Science degree from the University of Wisconsin-Stevens Point and was recognized as the University's "Alumni of the Year" in 1999. The University's performing arts center was also dedicated in 2006 as the Noel Fine Arts Center.

Mr. Noel can be contacted at 877-692-7747 or jnoel@noelgroup.com

Coming up in November 2019...

Architecture & Design: Biophilic Design

The hospitality industry is constantly evolving to meet and exceed guest expectations. As a result, hotels are always on the lookout for new ways to improve the guest experience, and architecture and design is an essential part of this equation. Bold design is often the most effective way to make an exceptional first impression - an impression guests use to distinguish between brands. One design trend that is being embraced worldwide has become known as “Biophilic Design.” Biophilic design is based on the concept of biophilia, which is the theory that human beings have an innate tendency to seek out nature, natural elements, and natural forms. Biophilic design is more than hotels simply adding a surplus of plants; it involves incorporating specific design elements into a hotel in order to imbue it with a sense of wellness and well-being. Some of those elements include exposure to natural lighting; views of nature and rooms with a view; natural architectural patterns; salvaged or reclaimed woods of all types; reclaimed metals; sustainably sourced stone; living green walls and vertical gardens; and direct and indirect exposure to nature. Hotels that have incorporated biophilic design into their properties are reaping the benefits associated with this trend including reduced stress responses, better air quality, lower energy costs, and more positive guest reviews. Biophilic design has also been shown to improve guest moods and to satisfy consumer demand for environmental responsibility. Savvy hotel owners and managers are aware that nature-inspired elements enhance their guests' comfort and well-being, which is why this trend is becoming so prevalent. Biophilic design is just one topic in the fields of hotel architecture and design that will be examined in the November issue of the Hotel Business Review.