Editorial Board   Guest Author

Ms. Kasner

Sara-Ann Kasner

Owner, Concierge Services by Sara-ann LLC

Sara-ann Kasner has provided corporate concierge services for multiple Class A office towers throughout the Minneapolis-St. Paul area for over 25 years.  In 2017, Ms. Kasner established "Concierge Services by Sara-ann LLC."

An award-winning professional, Ms. Kasner is devoted to the Concierge profession.  As Founder and CEO of the National Concierge Organization she has traveled the world speaking to hospitality groups about the Concierge industry.   Her passion is helping others understand the unlimited resources and value of a successful career as a Concierge professional.

After accepting a position as a corporate Concierge, Ms. Kasner sought out others in the corporate Concierge profession throughout Minnesota and the United States to enhance services provided to her clientele.  From 1993-1998 Ms. Kasner served as President of the Twin Cities Concierge Association.

In 1998, Ms. Kasner founded the National Concierge Association (NCA), a world-class international networking organization with members throughout the US and Canada.   Ms. Kasner continues to serve as Chief Executive Officer (CEO) and official spokesperson.  Ms. Kasner oversees every aspect of the organization and has been instrumental in creating the National Concierge Association accreditation and recognition programs: NCA Concierge Certification, NCA Accredited Associate, and NCA Endorsed Partner as well as the NCA National Awards.  Philanthropically Ms. Kasner encourages NCA partnerships with such causes as St. Jude's Medical, the American Cancer Society and the Tubman Center to name a few of the organizations currently aligned with the National Concierge Association.     

Ms. Kasner is regarded an expert on Concierge services and frequently quoted in the Wall Street Journal, the Japan Times, Entrepreneur Magazine, Money Magazine, and "O" (Oprah Winfrey magazine) and USA Today.   Ms. Kasner has also been a frequent guest on RM World of Travel featured on national radio program with Robert & Mary Carey and Rudy Maxa, speaking on the topic of Global Concierge services.     

Please visit http://www.conciergeservicesbysaraann.com for more information.

Ms. Kasner can be contacted at +1 612-834-7295 or saraann@conciergeservicesbysaraann.com

Coming up in May 2020...

Eco-Friendly Practices: Creative Innovation

Being eco-friendly is no longer a fad. It is an urgent planetary need and hotels are actively doing their part to reduce their carbon footprint by implementing sustainable, green practices. In addition to the goodwill derived from doing the right thing, hotels are also realizing the benefits to their business. A large percentage of Millennials expect hotels to be eco-friendly and will only patronize those properties that are proudly conforming. Consequently, more hotels are realizing that sustainability is a key element in a successful branding strategy. In addition, going green can lead to a more profitable bottom line, as savings on electricity, water and cleaning materials can add up. Also, there are other advantages that come with being an eco-friendly business, such as government subsidies and tax and loan incentives. As a result, many hotels are finding innovative ways to integrate eco-friendly practices into their business. Geo-thermal energy systems, along with energy-from-waste systems, are being used to heat and cool the property. Passive solar panels, green roofs, natural lighting and natural ventilation strategies also assist in energy conservation. Low-flow water systems and plumbing fixtures make a contribution, as does eco-friendly hardwood flooring, and energy efficient televisions and appliances throughout the property. In addition, some hotels have implemented in-room recycling programs, and only provide all-natural, personal care items. One hotel has actually constructed a bee-keeping operation on their grounds. Not only is this good for the bees but the hotel also produces products from the operation which they sell. This kind of creative innovation also holds enormous appeal to guests. The May issue of the Hotel Business Review will document what some hotels are doing to integrate sustainable practices into their operations and how they are benefiting from them.