Editorial Board   Guest Author

Mr. Garrido

Nelson Garrido

Vice President Technology, Noble Interstate Management Group

Nelson Garrido is a Hospitality professional that has been in hospitality for over 18 years working at various positions in hotel operations and Information Technology. Mr. Garrido started his Hospitality technology career as IT Manager at the Tarrytown House Executive Conference Center in Tarrytown NY. Mr. Garrido is currently the vice president of Information Technology with responsibility for leading the implementation and execution of Noble-Interstate strategic information technology and management information system platforms throughout the organization and its assets. These areas include business intelligence technology, alignment of brand technology with Noble-Interstate's systems as well as the implementation of new investment and re-branding information technology. At Noble-Interstate leads the consolidation of multiple technology platforms into one cohesive and agile platform that has allowed Noble-Interstate to quickly manage newly acquired hotels. As part of his responsibilities with Noble Investment Mr. Garrido works with the major Hotel brands on implementing their technology for Noble's new hotel developments in addition to working with the brands on testing out new technology being deployed. Prior to joining Noble in 2005, Mr. Garrido was the Senior Director of Global Technology for Dolce International where he was responsible for the technology strategy and systems for all their hotels, resorts and conference centers throughout the Americas and Europe. He was responsible for the development of the Information Technology Department at Dolce Hotels & Resorts to meet the company's expansion into Europe and the US by establishing Information Technology Operating standards for all hotels. These standards included standards for not only back of the house technology but also technologies to support the corporate meetings clientele. Mr. Garrido also participates in industry board committees as member of the AH&LA Technology and E-Business Committee and Starwood Hotels Franchise IT Board. Nelson is also an active member with Hospitality Financial Technology professionals and the Hotel Technology Next Generation.

Mr. Garrido can be contacted at 404-682-1887 or nelson.garrido@noble-interstate.com

Coming up in July 2019...

Hotel Spa: Pursuing Distinction

The Wellness Movement continues to evolve and hotel spas continue to innovate in order to keep pace. Fueled by intense competition within the industry, hotel spas are seeking creative ways to differentiate themselves in the market. An increasing number of customers are searching for very specific, niche treatments that address their particular health concerns and, as a result, some leading spas have achieved distinction by offering only one specialized treatment. Meditation and mindfulness practices are becoming increasingly mainstream as are alternative treatments and therapies, such as Ayurvedic therapies, Reiki, energy work and salt therapy. Some spas specialize in stress management and offer lifestyle coaching sessions as part of their program.  Other spas are fully embracing new technologies as a way to differentiate themselves, such as providing wearable devices that track health and fitness biomarkers, or robots programmed with artificial intelligence to control spa environments, or virtual reality add-ons that transport guests to relaxing places around the world. Some spas have chosen to specialize in medical procedures such as liposuction, laser skin therapy, phototherapy facials, Botox and facial fillers, acupuncture and permanent hair removal, in addition to cosmetic body shaping procedures and  teeth whitening treatments. Similarly, other spas are offering comprehensive health check-ups and counseling services for those who are interested in disease prevention treatments. Finally, as hotel spas continue to become more diverse, accessible and specialized, there is a growing demand for health professionals with a specific area of expertise. There is a proliferation of top class, quality wellness practitioners who make a name for themselves by offering their services around the globe, including athletes, chefs, doctors, physical trainers and weight loss specialists. The July issue of the Hotel Business Review will report on these trends and developments and examine how some hotel spas are integrating them into their operations.