Editorial Board   Guest Author

Mr. Dean

Wes Dean

Vice President of Information Technology, M3 Accounting Services

Wes Dean is Vice President of Information Technology for M3 Accounting Services, the national leader in hotel-specific accounting software, processing more than $8 billion in financial transactions for more than 3,000 properties. With more than 20 years of network operations, software development and business operations management experience, Mr. Dean formulates long-term visions for the company's technology and service offerings. By directing M3's research and development (R&D) activities, he helps make the vision become a reality. Mr. Dean leads development of new software solutions and oversees improvement of existing products. His responsibilities include conducting research among the user community to ensure M3 products deliver the desired features and functionality, along with usability testing to make certain that M3 products perform across a number of platforms. Mr. Dean also serves as the company's executive security officer. He directs M3's hosting operations and directs the design, budget and capacity planning for its distributed data center operations. He guided M3 through their first Type II SAS70 Audit, ensuring compliance with publicly traded companies' regulations and industry standards. Prior to joining M3, Mr. Dean held a variety of leadership roles for technology companies based in Canada and the United States. He served as chief operating officer for Cyence International, a leading provider of Web-based financial software solutions for banking, manufacturing, and equipment leasing markets. Previously he served as CEO & chief technology officer of Signature Technology Solutions, an Atlanta-based company that helped financial organizations integrate online components into their processing systems. He is a former U.S. Army Infantry Officer serving as a Platoon Leader in the 82nd Airborne Division. Mr. Dean holds both a Bachelor's in Management Information Systems and a Master's degree in Business Administration from the University of Georgia.

Mr. Dean can be contacted at 770-297-3341 or wes@m3as.com

Coming up in November 2019...

Architecture & Design: Biophilic Design

The hospitality industry is constantly evolving to meet and exceed guest expectations. As a result, hotels are always on the lookout for new ways to improve the guest experience, and architecture and design is an essential part of this equation. Bold design is often the most effective way to make an exceptional first impression - an impression guests use to distinguish between brands. One design trend that is being embraced worldwide has become known as “Biophilic Design.” Biophilic design is based on the concept of biophilia, which is the theory that human beings have an innate tendency to seek out nature, natural elements, and natural forms. Biophilic design is more than hotels simply adding a surplus of plants; it involves incorporating specific design elements into a hotel in order to imbue it with a sense of wellness and well-being. Some of those elements include exposure to natural lighting; views of nature and rooms with a view; natural architectural patterns; salvaged or reclaimed woods of all types; reclaimed metals; sustainably sourced stone; living green walls and vertical gardens; and direct and indirect exposure to nature. Hotels that have incorporated biophilic design into their properties are reaping the benefits associated with this trend including reduced stress responses, better air quality, lower energy costs, and more positive guest reviews. Biophilic design has also been shown to improve guest moods and to satisfy consumer demand for environmental responsibility. Savvy hotel owners and managers are aware that nature-inspired elements enhance their guests' comfort and well-being, which is why this trend is becoming so prevalent. Biophilic design is just one topic in the fields of hotel architecture and design that will be examined in the November issue of the Hotel Business Review.