Editorial Board   Guest Author

Mr. DiGuiseppe

Anthony DiGuiseppe

Principal, DiGuiseppe Architect

Anthony J. DiGuiseppe AIA RIBA is President and CEO of DiGuiseppe Architect, an International Hotel and Resort Design firm, with offices in New York and Boca Raton. He is a Registered Architect and a member of the American Institute of Architects since 1985, as well as a Chartered Member of the Royal Institute of British Architects. Mr. DiGuiseppe attended the United States Naval Academy for Naval Architecture and Analytical Management; he holds a Bachelor of Science Degree in Architectural Engineering from Pratt Institute and a Bachelor of Architecture from City College of New York. Mr. DiGuiseppe's architecture and interior design work has been published extensively in the United States, the Caribbean and Great Britain, including Hospitality Design, European Spa, American Spa, Hotel Design, Boutique Hotel Design, Interior Design and Hotel and Motel Management. He has spoken at conferences for the hospitality industry; the Lodging Conference, BITEC, HITEC, IMN and the Global Wellness Summit. He has written many articles for Hotel Business regarding trends in architecture and design. Recent hospitality projects include hotels & spas: The ESPA at the Lotte New York Palace Hotel, The Artezen Hotel in the Financial District in New York, Exhale Spa and Fitness throughout the USA, the Trump Soho featuring the first and only hammam in NYC, Gurneys' Inn Resort & Spa, The Emerson Resort & Spa, The Providence Biltmore Hotel's spa suites, and the Carvi Hotel as well as and a sustainable resort concept in Sint Maarten. DiGuiseppe has been listed amongst the Top 100 Hotel Design Firms by Hotel & Motel Management Magazine for each year since 2007.

Mr. DiGuiseppe can be contacted at 212-439-9611 or diarcht@msn.com

Coming up in July 2019...

Hotel Spa: Pursuing Distinction

The Wellness Movement continues to evolve and hotel spas continue to innovate in order to keep pace. Fueled by intense competition within the industry, hotel spas are seeking creative ways to differentiate themselves in the market. An increasing number of customers are searching for very specific, niche treatments that address their particular health concerns and, as a result, some leading spas have achieved distinction by offering only one specialized treatment. Meditation and mindfulness practices are becoming increasingly mainstream as are alternative treatments and therapies, such as Ayurvedic therapies, Reiki, energy work and salt therapy. Some spas specialize in stress management and offer lifestyle coaching sessions as part of their program.  Other spas are fully embracing new technologies as a way to differentiate themselves, such as providing wearable devices that track health and fitness biomarkers, or robots programmed with artificial intelligence to control spa environments, or virtual reality add-ons that transport guests to relaxing places around the world. Some spas have chosen to specialize in medical procedures such as liposuction, laser skin therapy, phototherapy facials, Botox and facial fillers, acupuncture and permanent hair removal, in addition to cosmetic body shaping procedures and  teeth whitening treatments. Similarly, other spas are offering comprehensive health check-ups and counseling services for those who are interested in disease prevention treatments. Finally, as hotel spas continue to become more diverse, accessible and specialized, there is a growing demand for health professionals with a specific area of expertise. There is a proliferation of top class, quality wellness practitioners who make a name for themselves by offering their services around the globe, including athletes, chefs, doctors, physical trainers and weight loss specialists. The July issue of the Hotel Business Review will report on these trends and developments and examine how some hotel spas are integrating them into their operations.