Editorial Board   Guest Author

Mr. LoBosco

James LoBosco

Managing Director, Embassy Suites Baltimore Downtown

James A. LoBosco has over 25 years of professional experience in the hospitality industry. Having served as Hotel General Manager at hotels in Annapolis, Philadelphia, Baltimore and Washington, DC, James has experienced a variety of businesses and has a track record for developing strong teams, repositioning and transforming hotels. Both his management and life philosophy is based on fostering a positive environment and maintaining balance. One shining example was when Mr. LoBosco started in Annapolis, the Capital to Capital Youth Experience, a program designed to expose students to the many facets of business and government, and how they interact at a local level. Students partake in a two day field trip to Annapolis and DC in hopes to unveil the mystery and spark interest in these areas. Mr. LoBosco was Chairman of the Board for the Annapolis & Anne Arundel County Conference and Visitors Bureau and now serves as Chairman of the Maryland Hotel and Lodging Association; he has served on the Board of Directors for Safe Shores, a Children's Advocacy Center in Washington DC and is a long standing advisor to the Village Academy in Washington. In addition to awards and recognition received for community involvement, James was recognized locally by the Washington DC Hotel Association and nationally by the American Hotel & Lodging Association as General Manager of the Year. When Mr. LoBosco is not working, he enjoys traveling and working on home improvement projects.

Mr. LoBosco can be contacted at 410-727-2222 or james.lobosco@hilton.com

Coming up in July 2019...

Hotel Spa: Pursuing Distinction

The Wellness Movement continues to evolve and hotel spas continue to innovate in order to keep pace. Fueled by intense competition within the industry, hotel spas are seeking creative ways to differentiate themselves in the market. An increasing number of customers are searching for very specific, niche treatments that address their particular health concerns and, as a result, some leading spas have achieved distinction by offering only one specialized treatment. Meditation and mindfulness practices are becoming increasingly mainstream as are alternative treatments and therapies, such as Ayurvedic therapies, Reiki, energy work and salt therapy. Some spas specialize in stress management and offer lifestyle coaching sessions as part of their program.  Other spas are fully embracing new technologies as a way to differentiate themselves, such as providing wearable devices that track health and fitness biomarkers, or robots programmed with artificial intelligence to control spa environments, or virtual reality add-ons that transport guests to relaxing places around the world. Some spas have chosen to specialize in medical procedures such as liposuction, laser skin therapy, phototherapy facials, Botox and facial fillers, acupuncture and permanent hair removal, in addition to cosmetic body shaping procedures and  teeth whitening treatments. Similarly, other spas are offering comprehensive health check-ups and counseling services for those who are interested in disease prevention treatments. Finally, as hotel spas continue to become more diverse, accessible and specialized, there is a growing demand for health professionals with a specific area of expertise. There is a proliferation of top class, quality wellness practitioners who make a name for themselves by offering their services around the globe, including athletes, chefs, doctors, physical trainers and weight loss specialists. The July issue of the Hotel Business Review will report on these trends and developments and examine how some hotel spas are integrating them into their operations.