Editorial Board   Guest Author

Mr. Dennis

Brandon Dennis

VP of Marketing, Cloudbeds.com

Brandon Dennis is the VP of Marketing for Cloudbeds.com. Cloudbeds creates hotel management software for hotels, including a property management system, channel manager, and commission-free booking engine. Prior to Cloudbeds, Mr. Dennis worked as the marketing manager for buuteeq, the digital marketing system for hotels, which was later acquired by Priceline in 2014. Mr. Dennis graduated from The University of Washington with a BA in history, focusing on ancient Greek and Roman history. During college, Mr. Dennis produced short animated movies for YouTube. Taking advantage of the infancy of YouTube and Facebook, his movies rode a wave of discovery that catapulted his viewership into the tens of millions and helped forge an online following that is still vibrant to this day. For a brief time after college, Mr. Dennis worked as an editor for Amazon.com before moving to San Francisco to start his career. He worked as the creative director for startup Wegame.com for two years before moving back to Seattle to be closer to family. Next, he managed the community for gaming startup Sabi Games before joining buuteeq in 2010. He worked as a marketing manager at buuteeq until its acquisition by Priceline in 2014. In 2015, he joined Cloudbeds as the VP of Marketing, where he helms the company's marketing strategies. Outside of Cloudbeds, Mr. Dennis hosts a weekly live Internet show called Scotch & Smoke Rings. He published a young adult fantasy novel in 2012 called The Tale of Cloran Hastings. He lives in Seattle with his wife and two children. You can follow him on Twitter @cloudbeds. Please visit www.cloudbeds.com for more information. Please visit https://www.cloudbeds.com/ for more information.

Mr. Dennis can be contacted at +1-888-392-9478 or brandon.dennis@cloudbeds.com

Coming up in July 2018...

Hotel Spa: Oasis Unplugged

The driving force in current hotel spa trends is the effort to manage unprecedented levels of stress experienced by their clients. Feeling increasingly overwhelmed by demanding careers and technology overload, people are craving places where they can go to momentarily escape the rigors of their daily lives. As a result, spas are positioning themselves as oases of unplugged human connection, where mindfulness and contemplation activities are becoming increasingly important. One leading hotel spa offers their clients the option to experience their treatments in total silence - no music, no talking, and no advice from the therapist - just pure unadulterated silence. Another leading hotel spa is working with a reputable medical clinic to develop a “digital detox” initiative, in which clients will be encouraged to unplug from their devices and engage in mindfulness activities to alleviate the stresses of excessive technology use. Similarly, other spas are counseling clients to resist allowing technology to monopolize their lives, and to engage in meditation and gratitude exercises in its place. The goal is to provide clients with a warm, inviting and tranquil sanctuary from the outside world, in addition to also providing genuine solutions for better sleep, proper nutrition, stress management and natural self-care. To accomplish this, some spas are incorporating a variety of new approaches - cryotherapy, Himalayan salt therapy and ayurveda treatments are becoming increasingly popular. Other spas are growing their own herbs and performing their treatments in lush outdoor gardens. Some spa therapists are being trained to assess a client's individual movement patterns to determine the most beneficial treatment specifically for them. The July issue of the Hotel Business Review will report on these trends and developments and examine how some hotel spas are integrating them into their operations.