Editorial Board   

Mr. Nijhawan

Sanjay Nijhawan

COO, Guoman Hotels (UK)

With extensive experience of working for some of the biggest brands in the business, including Hilton, Holiday Inn, Marriott and Forte, Sanjay Nijhawan has been in the hospitality industry for over 17 years. Mr. Nijhawan joined Thistle Hotels in 2004 as general manager for The Tower in central London. He quickly moved on to area general manager for the Tower and City Barbican before being promoted in 2006 to area general manager for three further central London hotels - Thistle Marble Arch, The Selfridge and Guoman Hotels' flagship property The Cumberland. Earlier this year Mr. Nijhawan was promoted to Chief Operating Officer of Guoman Hotels (UK) overseeing the development of a collection of six international deluxe properties in central London. Speaking about his vision for Guoman Hotels, Mr. Nijhawan said: "Guoman Hotels will be a collection of unique hotels, where the key differential is the quality of our product, service and people. We will deliver exceptional service, through the exceptional people that work with us." Before joining Guoman Hotels (UK) Mr. Nijhawan spent two years with Hilton Hotels where he was responsible for a portfolio of five properties across south east England. Mr. Nijhawan graduated from Thames Valley University in 1992 with a degree in hotel management.

Mr. Nijhawan can be contacted at 08703339280 or Sanjay.nijhawan@guoman.co.uk

Coming up in April 2020...

Guest Service: First Impressions Matter

Hotels spend large amounts of money on marketing their operation and brand, but sometimes they fail to remember that guest service is the lifeblood of their business. It is outstanding guest service that allows a hotel to create an amazing and lasting impression, one that will remain with guests far beyond the duration of their stay. In pre-internet days, first impressions were formed the moment a guest walked through a hotel's front door. These days, first impressions are created long before a guest arrives at a hotel property. They begin when a customer visits a hotel's website or social media pages for the first time. When a guest connects with a property online, they immediately form an opinion of the hotel. First impressions matter and because of that, a hotel website should be mobile-friendly with blistering fast speed; it should be graphically appealing; and it should provide visual representation of the kind of experience a guest can expect. It is also vital to engage the customer; to actively solicit and respond to guest feedback. When a hotel personally engages with someone, it is demonstrating to other customers that guest opinions matter, and that management is willing to go the extra mile to provide superior guest service. Similarly, when a hotel sends out personalized emails with satisfaction surveys attached, it demonstrates that management values guest feedback, so that service can be improved at every level. Additionally, social media messages can be sent out prior to a guest's arrival to learn more about them, so their visit can be personalized. It's the small touches and details that are most remembered and appreciated. The April issue of the Hotel Business Review will examine what some leading hotels are doing to cultivate excellent guest service in their operations.