Editorial Board   Guest Author

Mr. Chastan, CMP

John Chastan, CMP

General Manager, Kalahari Resorts

John Chastan grew up surrounded by the hospitality business in a family that owned an independent restaurant. He followed this profession into college studying Hotel and Restaurant Management at the University of Wisconsin Stout. For six years in the 1990's Mr. Chastan held both operational and sales positions with Residence Inn by Marriott in several locations around the country. For several years he gained experience at convention properties with Hilton Hotels. Following this Mr. Chastan represented Monona Terrace Convention Center and Alliant Energy Center for the Greater Madison Wisconsin Convention and Visitors Bureau. He joined the Kalahari Resort, Wisconsin Dells in 2003 and has held the positions of Director of Sales and General Manager. Mr. Chastan is a past board member and Vice President of Finance for Meeting Professional International - Wisconsin chapter. Currently he is the Chairman-Elect of the Wisconsin Hotel and Lodging Association. He has also participated in the original creation of a two-year associate's degree program in meeting and event planning at Madison Area Technical College.

Mr. Chastan, CMP can be contacted at 608-254-3314 or wigroups@kalahariresorts.com

Coming up in November 2019...

Architecture & Design: Biophilic Design

The hospitality industry is constantly evolving to meet and exceed guest expectations. As a result, hotels are always on the lookout for new ways to improve the guest experience, and architecture and design is an essential part of this equation. Bold design is often the most effective way to make an exceptional first impression - an impression guests use to distinguish between brands. One design trend that is being embraced worldwide has become known as “Biophilic Design.” Biophilic design is based on the concept of biophilia, which is the theory that human beings have an innate tendency to seek out nature, natural elements, and natural forms. Biophilic design is more than hotels simply adding a surplus of plants; it involves incorporating specific design elements into a hotel in order to imbue it with a sense of wellness and well-being. Some of those elements include exposure to natural lighting; views of nature and rooms with a view; natural architectural patterns; salvaged or reclaimed woods of all types; reclaimed metals; sustainably sourced stone; living green walls and vertical gardens; and direct and indirect exposure to nature. Hotels that have incorporated biophilic design into their properties are reaping the benefits associated with this trend including reduced stress responses, better air quality, lower energy costs, and more positive guest reviews. Biophilic design has also been shown to improve guest moods and to satisfy consumer demand for environmental responsibility. Savvy hotel owners and managers are aware that nature-inspired elements enhance their guests' comfort and well-being, which is why this trend is becoming so prevalent. Biophilic design is just one topic in the fields of hotel architecture and design that will be examined in the November issue of the Hotel Business Review.