Library Archives

David Ashen

The way we travel will be changed for a long time due to COVID-19. Even after the pandemic ends, new habits and old fears will drive guest preference. The extended stay hotel room, most of which feature kitchenettes and larger rooms or suites, will fill a need in the market for the changing patterns of the leisure traveler. What are the opportunities for hoteliers? READ MORE

Michael Strohmer

COVID-19 is the latest outcome in a volatile cycle of crises that have had devastating effects on the hospitality industry. While we don't know what the next crisis will be, we know that it will likely have similar impacts. But by understanding the conditions that have made the hospitality field particularly vulnerable to past crises, we can anticipate - and design for - the impact of future catastrophes or calamities. READ MORE

Martha Weidmann

Immersive art experiences that are hand selected and incorporate a brand's mission and core values tell a visually stunning story and create community connection. Further, it supports a hotel with differentiating themselves from the competition. Instead of viewing art as a plain picture to hang on the wall, consider art to be a key resource in your growth. Here's how to view your hotel's artwork as more than just a pretty picture. READ MORE

Adrienne Scribner

Historically, healthcare design principles have not been applied to hotel guestrooms given the cost implications and lack of need – until now – for the level of sanitation required. The objective of the hotel stay has always been to create an immersive experience that is inviting and unique, not sterile and sanitized. So how do we integrate the two? Here, we share a few healthcare-inspired ideas for creating safe, distinctive experiences. READ MORE

Joshua Zinder, AIA

The ways in which guests think of safety and cleanliness have been altered irrevocably by the global pandemic. As health considerations move to the fore of planning priorities for owners and operators, partnerships with architects, interior designers and other consultants can help secure the future of the brand image by integrating public health strategy with techniques and methods that focus on guest experience. READ MORE

Lawrence Adams

A successful mixed-use development usually includes a number of complementary uses such as retail, residential, office buildings, theaters and hotels. Each component of the development must benefit from its inclusion in the overall project and profit from its interaction with the other uses. COVID has accentuated the co-dependent dynamic and is giving new importance to the notion of don't put all your eggs in one basket. READ MORE

Mary Alice Palmer

From Al Fresco dining to Après Ski, hotels are navigating how to transform outdoor spaces and restaurants for continued entertainment during winter months, while providing winter wonderland experiences that are sure to draw a socially distanced crowd. To allow guests the opportunity to consciously embrace cold weather, smart design thinking must be considered and well executed. READ MORE

Greg Allowe

Are you trying to design a beautiful, chic hotel? Are you struggling to find the right themes and designs to incorporate to turn a Plain-Jane hotel into a luxurious escape from the outside world? Look no further! This article will walk you through nailing the first impression, figuring out room design, choosing a color scheme, and much more. READ MORE

David Kasprak

The long-anticipated arrival of Generation Z has arrived. How will this new generation impact how the hospitality industry operates? For the last twenty years hotel ownership and their design teams have focused on the Baby Boomers and Generation X. Yet in the next ten years 60% of guests will identify as Millennial or Generation Z. This article focuses on the demographics for each of these four groups and identifies their commonalities and their differences. READ MORE

Martha Weidmann

Simply put, art is good business. But the confusion often lies in how to show the business impact of art to your hospitality facility and stakeholders. Understanding the business case for art is only the first step. Here we highlight how art can influence the value of your hotel, through brand identity, creative placemaking and educating decision makers on broader benefits. READ MORE

David Ashen

David Ashen of dash design explores key dos and don'ts of creating memorable themed hotels and provides perspective on what works well – and what doesn't. Ashen examines the TWA Hotel in New York City, the brand new One11 in New Orleans, The Roxbury at Stratton Falls in New York's Catskills region and several others and shares takeaways on how to strike the delicate balance between cool and kitsch. READ MORE

Graeme Labe

Time spent in nature elevates moods and lifts spirits. The problem is, as humans, we spend 93 percent of our time indoors, separated from nature. What does that mean for hospitality architecture and design if being outdoors can enhance even the most mundane human activities? We pull the natural world into the built hotel environment! READ MORE

Martha Weidmann

Art is extremely important to the success of hospitality industry projects. An art experience, anchored in a clearly articulated vision and tied deeply to your brand, can set your hotel apart from the competition. Here, we highlight three actionable ways to not only begin the art curation process, but elevate your hotel experience through immersive art. READ MORE

Laurence Bernstein

Building back a better Humpty Dumpty requires design and branding in the broadest sense of the words. Design as we think of it these days is more than the development of the interior design of the project. Today, design includes a selection of a vast array of amenities and systems requiring a deep understanding of how the guest will relate to the facility in order to experience the brand as intended. READ MORE

Lesley Hughes-Wyman

COVID-19 has changed the way we work, longterm. When the lines between work and home became increasingly blurred, a new frame of mind-and business approach-was required in order to navigate our new realities. While virtual communication is an important facet of 21st century life, nothing compares to face-to-face collaboration. As the future of work processes continues to evolve, there's much we can learn from the trial-and-error approach that 2020 required. READ MORE

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Coming up in May 2021...

Eco-Friendly Practices: Now More Than Ever

One theory about the pandemic states that future viruses are more likely to originate and flourish due to global warming. If true, the urgency to accelerate the adoption of eco-friendly practices is greater than ever. Of course, there are many other reasons to create a sustainable operation, including reduced utility costs, savings on operational costs, healthier and happier guests and employees, and positive publicity, marketing and community goodwill. Many hotels are introducing innovative programs into their operations - from recycling bins in guest rooms to starting a roof top garden. Other hotels are using eco-friendly cleaning products, reusing towels and sheets, sourcing locally grown food, supporting the use of electric vehicles, and permitting guests to refill their reusable water bottles with clean, filtered water. Finally, some hotels are encouraging guests to get involved by making it possible for them to participate in local community clean-up projects. The May issue of the Hotel Business Review will document what some hotels are doing to integrate sustainable practices into their operations and how they are benefiting from them.