HOTEL BUSINESS REVIEW

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This month's feature articles...

Robert O'Halloran

What is leadership? Leadership is a term used frequently and applied to multiple scenarios, but would we know leadership if we saw it? This article reviews the definitions of leadership and types of leadership, servant leadership for example, plus leadership traits, and skills. This article will also discuss leadership education and self-assessment, highlighting leadership metrics. READ MORE

Don DeMarinis

Guests hold high expectations for their stay. Negative experiences result in the erosion of guest loyalty, negative reviews, and unfavorable social posts, that damage business. The goal is to deliver zero disappointment experiences that delight guests. With the help of technology, staff can enhance guest experiences at six critical stages of the customer journey to ensure they're turning potential critics into champions of the hotel. READ MORE

D. Michael Daniel, Jr.

Explore the dynamic future of the hospitality industry as it adapts to new consumer demands, integrates cutting-edge technologies, and emphasizes sustainable practices. This informative article highlights key trends like digital evolution and experiential travel, providing a roadmap for resilience and growth. It offers valuable insights for professionals navigating these transformative changes in an evolving landscape. READ MORE

Wendy Hansen

F&B is an essential part of the hospitality experience for hotel guests and, when done right, can be embraced by the local community. There are several different models that a hotel owner can implement in order to position its F&B outlets for success. This article gives a high-level overview of four options and describes the basic legal structure and highlights key terms for each that a hotel owner should consider. READ MORE

Bonnie Knutson

My dad always told me that, with these three tools in your toolbox, you could build about anything: a screwdriver, a medium weigh claw hammer, and a tape measure. It is the same for your hotel's marketing toolbox. You need three tools to envision and build a profitable marketing strategy - a box, a prism, and a tape measure. Read how. READ MORE

Coming up in March 1970...