
Hotel owners can face tremendous pressure when selling their business, which may prompt them to market the business through all possible channels. Sellers must remember, though, that confidentiality is crucial to ensuring that vendors, partners and customers stay on board as potential buyers become interested. Revealing that your business is for sale can have major repercussions that could impact your bottom line and the ability to secure an interested buyer. There are a few ways to keep your sale confidential, however, while still exposing the right information to potential buyers and maximizing the sale price. READ MORE