What is hospitality? Time to rethink? The author discusses the various components that make up a hospitality experience. With this clarification, it is possible to think creatively about the inclusion or non-inclusion of various components in the development of hospitality experiences. The intention of this article is to motivate strategic reevaluation and creative redesign of existing services given the opportunities that advances in technology provide hospitality professionals. READ MORE

Artificial intelligence and robotics are transforming entire industries. But without Responsible AI, utopia can easily turn into dystopia. Travel and hospitality executives should create a new international organization to establish an agreed upon terminology, development guardrails, auditing standards and compliance systems for the responsible development and release of generative artificial intelligence. READ MORE

The hotel industry is an ever-changing landscape, like many others industries, it has been unpredictable over the past few years, especially in regards to revenue management with unprecedented growth and innovation. From advanced reservation systems to personalized guest experiences, technological advancements have played a crucial role in shaping the way hotels, resorts, restaurant and others provide their services to customers. READ MORE

Lodging managers who know the mechanics of double-entry accounting understand the world of checks and balances for their business. This age-old process is a main financial staple in all industries where debits and credits truly rule the accounting world. This article will provide an easy-to-follow tutorial for the uneducated using real world examples. READ MORE

This forward-looking article explores the seismic shift in hospitality driven by emerging AI trends that are revolutionizing guest experiences, streamlining operations, and maximizing ROI. Exploring contactless solutions, voice tech, predictive analytics, IoT, robotics, VR, and more, it uncovers how data and automation are shaping the present and future of the industry through enhanced efficiency, personalization and innovation. READ MORE

Setting the right price for hotel rooms requires a deep understanding of market dynamics, value proposition, competitor pricing strategies, guest segmentation, seasonality, and the power of technology and data analytics. The challenge lies in finding a sweet spot that appeals to guests while maximising revenue. Pricing too high may deter potential customers, while pricing too low could leave money on the table. READ MORE

Hotels are increasingly reliant on technology such as mobile apps, IoT devices, and AI. These technological advances improve hotel operations and guest experiences but also expose hotels to cyber threats like phishing, ransomware, and data breaches. To mitigate risk, hotel operators should be aware of the vulnerabilities of Wi-Fi networks, IoT devices, AI integration, and mobile apps, and they should take pro-active measures to adopt advanced cybersecurity protocols, regular employee training, and collaboration with cybersecurity experts. READ MORE

Currently, today's global brand sponsors (i.e. Marriott, Hilton, Hyatt, Accor, Sonesta, etc.) market 200 or more brand names/affiliations from which to choose. How did all this happen? And has it been for the good of the industry… and hotel owners/investors. What lies ahead? This article covers hotel branding history, and more, with opinions shared by industry leaders who have been at the lodging industry's forefront during this period. READ MORE

Hotels face a critical decision when it comes to crafting their digital presence: Should they handle their social media internally or entrust the task to external agencies? This article delves into the perspectives of six industry professionals, each offering unique insights into the advantages and drawbacks of both in-house and outsourced social-media management. READ MORE

As wellness tourism continues to gain favor among travelers, the trend is impacting every aspect of the hotel industry, including food and beverage. Hoteliers have an opportunity to set new standards for "culinary wellness," innovating new approaches that consider every aspect of the sector to tailor truly unique experiences for guests seeking relaxation and respite. READ MORE

Many hoteliers outsource their professional development to the companies they work for. Hoteliers are ultimately accountable to themselves for their own professional development though. An alternate to outsourcing our professional development is associations. We can gain access to a wealth of resources, networking opportunities, and specialized knowledge that transcends company boundaries by actively participating in industry associations. It could constitute a strategic move that aligns your personal career goals with the trends shaping hospitality and tourism. READ MORE

Hotels and Resorts are back. People are once again traveling and spending money. Guests are willing to pay high prices but are coming with high expectations. While there is some acceptance of their dollar not going as far as before, there is no tolerance for inconsistent, poor service – nor should there be. The right training professional who embeds themselves in the operation can breathe life into service standards and ensure consistent, phenomenal guest care by following the clear pathway to success. READ MORE

While there is a challenge attracting and retaining talent in any industry, it is particularly difficult to attract and retain talent in the hospitality industry. This article will address the need to identify and address gaps in the recruitment process, in salary and benefit offerings, and in a company's overall culture in an effort to attract and retain talent in the future. READ MORE

Audubon International's Green Lodging certification process takes into account each individual property's environmental stewardship efforts based on what their guests ask for, what they're looking for, and what's happening both in the "front" and "back" of the house. Here are examples of important sustainable practices and trends, seen and unseen. READ MORE

In the ever-evolving landscape of the hospitality industry, the role of revenue leaders has become increasingly pivotal. To stay competitive and adapt to the dynamic market, organizations must identify, nurture, and empower the next generation of revenue leaders. This article explores comprehensive strategies to build a stable and reliable revenue team for today and the future. READ MORE