Editorial Board   Guest Author

Ms. Broussard

Denise Broussard

Senior Vice President Revenue Management & eCommerce, Interstate Hotels & Resorts

Denise M. Broussard is the Senior Vice President of Revenue Management & eCommerce for Interstate Hotels & Resorts. She is responsible for overseeing the global Revenue Management efforts of the company's nearly 400 hotels in the USA. A 31-year veteran of the hotel industry, and 11 years with Interstate, Ms. Broussard previously held a Regional Director of Revenue Management position and was the former Corporate Director of Revenue Management with Flagstone Hospitality, managing the RFS REIT portfolio, overseeing more than 55 hotels. Prior to entering the Revenue Management discipline, Ms. Broussard held several operational roles, including General Manager at several hotels across the country. Ms. Broussard was named to her current position in 2007.

Ms. Broussard can be contacted at 703-387-3100 or denise.broussard@ihrco.com

Coming up in March 2019...

Human Resources: An Era of Transition

Traditionally, the human resource department administers five key areas within a hotel operation - compliance, compensation and benefits, organizational dynamics, selection and retention, and training and development. However, HR professionals are also presently involved in culture-building activities, as well as implementing new employee on-boarding practices and engagement initiatives. As a result, HR professionals have been elevated to senior leadership status, creating value and profit within their organization. Still, they continue to face some intractable issues, including a shrinking talent pool and the need to recruit top-notch employees who are empowered to provide outstanding customer service. In order to attract top-tier talent, one option is to take advantage of recruitment opportunities offered through colleges and universities, especially if they have a hospitality major. This pool of prospective employees is likely to be better educated and more enthusiastic than walk-in hires. Also, once hired, there could be additional training and development opportunities that stem from an association with a college or university. Continuing education courses, business conferences, seminars and online instruction - all can be a valuable source of employee development opportunities. In addition to meeting recruitment demands in the present, HR professionals must also be forward-thinking, anticipating the skills that will be needed in the future to meet guest expectations. One such skill that is becoming increasingly valued is “resilience”, the ability to “go with the flow” and not become overwhelmed by the disruptive influences  of change and reinvention. In an era of transition—new technologies, expanding markets, consolidation of brands and businesses, and modifications in people's values and lifestyles - the capacity to remain flexible, nimble and resilient is a valuable skill to possess. The March Hotel Business Review will examine some of the strategies that HR professionals are employing to ensure that their hotel operations continue to thrive.