Editorial Board   Guest Author

Mr. Nathraj

Yatish Nathraj

Hotel Broker, HTL Hospitality Advisors

Working in the hospitality industry for most of his career Yatish Nathraj is a Hotel Broker with HTL Hospitality Advisors in Southern California. He started off as a handy man at a small motel in Riverside that led him to pursue a more passionate role in the industry. He has worked in management positions at award winning franchised properties such as Best Western and InterContinental Hotel Group, including Hampshire Hotels a full service Boutique Hotel chain located on the continent of Africa. He has held almost every position in a hotel and now helps investors and managers make critical decisions in their hospitality operations to ensure the success of their business. Mr. Nathraj has traveled globally to help hospitality investors find key markets for investments. He has been traveling to Africa for the past decade, assisting clients with hospitality asset management and consulting. His passion and specialization is in helping entrepreneurs and first time hospitality investors understand the dynamics of their investment and operations of hotels. Mr. Nathraj has helped syndicate deals to ensure the best outcome for all parties involved through strategic placement and organizational restructuring. He has consulted investors in California and Africa on how to acquire, operate and sell their properties in a diligent manner. Mr. Nathraj is an active member of the Asian American Hotel Owners Association and is an Ambassador for the association in the South Pacific Region. He has a BS in Hotel Administration & Gaming from the University of Las Vegas, Nevada and a Masters in Real Estate Development from the University of Southern California.

Please visit http://www.htlha.com for more information.

Mr. Nathraj can be contacted at 951-906-4916 or ynathraj@htlha.com

Coming up in July 2019...

Hotel Spa: Pursuing Distinction

The Wellness Movement continues to evolve and hotel spas continue to innovate in order to keep pace. Fueled by intense competition within the industry, hotel spas are seeking creative ways to differentiate themselves in the market. An increasing number of customers are searching for very specific, niche treatments that address their particular health concerns and, as a result, some leading spas have achieved distinction by offering only one specialized treatment. Meditation and mindfulness practices are becoming increasingly mainstream as are alternative treatments and therapies, such as Ayurvedic therapies, Reiki, energy work and salt therapy. Some spas specialize in stress management and offer lifestyle coaching sessions as part of their program.  Other spas are fully embracing new technologies as a way to differentiate themselves, such as providing wearable devices that track health and fitness biomarkers, or robots programmed with artificial intelligence to control spa environments, or virtual reality add-ons that transport guests to relaxing places around the world. Some spas have chosen to specialize in medical procedures such as liposuction, laser skin therapy, phototherapy facials, Botox and facial fillers, acupuncture and permanent hair removal, in addition to cosmetic body shaping procedures and  teeth whitening treatments. Similarly, other spas are offering comprehensive health check-ups and counseling services for those who are interested in disease prevention treatments. Finally, as hotel spas continue to become more diverse, accessible and specialized, there is a growing demand for health professionals with a specific area of expertise. There is a proliferation of top class, quality wellness practitioners who make a name for themselves by offering their services around the globe, including athletes, chefs, doctors, physical trainers and weight loss specialists. The July issue of the Hotel Business Review will report on these trends and developments and examine how some hotel spas are integrating them into their operations.