Editorial Board   Guest Author

Mr. Chouinard

Keith Chouinard

Director of Sales & Marketing, Hotel Viking

As Director of Sales & Marketing for Hotel Viking in Newport, Rhode Island, Keith Chouinard is responsible for the hotel's sales and marketing efforts including promotions, strategic partnerships, and new business development. Mr. Chouinard joined Hotel Viking in December 2015, one month prior to the historic hotel's renovations and six months before the hotel celebrates its 90th anniversary. Since joining the team, Mr. Chouinard has developed strategic partnerships with local sporting events including the Newport International Polo Series; retail outlets such as Marc Allen Clothiers; and welcomed more than 20 online, print and broadcast media guests to the landmark hotel. Mr. Chouinard's career began in high school when he worked as a banquet server at Danversport Yacht Club in Danvers, MA. While attending University of Massachusetts at Amherst, he quickly moved up to banquet manager. After earning his degree in restaurant and travel administration, he joined Hyatt Regency in Lake Tahoe. Mr. Chouinard then served as director of sales with the Vail Cascade Resort & Spa, Boulders Resort & Golden Door Spa, and then headed back East to take the role as Director of Business Development for Ocean Edge Resort & Golf Club in Cape Cod, MA. Prior to joining Hotel Viking, Mr. Chouinard was affiliated with the Hyatt Regency Newport where he significantly increased groups business resulting in a nomination for Director of Sales of the Year for Hyatt Hotels & Resorts nationwide. Mr. Chouinard earned the 2015 Director of Sales of the Year Award from Davidson Hotels & Resorts, the company that owns the Hyatt property in Newport. Mr. Chouinard, who serves on the Board of Discover Newport, brings more than 15 years of experience in hospitality sales to the Hotel Viking team.

Please visit http://www.hotelviking.com for more information.

Mr. Chouinard can be contacted at 401-847-3300 or kchouinard@hotelviking.com

Coming up in March 2019...

Human Resources: An Era of Transition

Traditionally, the human resource department administers five key areas within a hotel operation - compliance, compensation and benefits, organizational dynamics, selection and retention, and training and development. However, HR professionals are also presently involved in culture-building activities, as well as implementing new employee on-boarding practices and engagement initiatives. As a result, HR professionals have been elevated to senior leadership status, creating value and profit within their organization. Still, they continue to face some intractable issues, including a shrinking talent pool and the need to recruit top-notch employees who are empowered to provide outstanding customer service. In order to attract top-tier talent, one option is to take advantage of recruitment opportunities offered through colleges and universities, especially if they have a hospitality major. This pool of prospective employees is likely to be better educated and more enthusiastic than walk-in hires. Also, once hired, there could be additional training and development opportunities that stem from an association with a college or university. Continuing education courses, business conferences, seminars and online instruction - all can be a valuable source of employee development opportunities. In addition to meeting recruitment demands in the present, HR professionals must also be forward-thinking, anticipating the skills that will be needed in the future to meet guest expectations. One such skill that is becoming increasingly valued is “resilience”, the ability to “go with the flow” and not become overwhelmed by the disruptive influences  of change and reinvention. In an era of transition—new technologies, expanding markets, consolidation of brands and businesses, and modifications in people's values and lifestyles - the capacity to remain flexible, nimble and resilient is a valuable skill to possess. The March Hotel Business Review will examine some of the strategies that HR professionals are employing to ensure that their hotel operations continue to thrive.