Editorial Board   

Mr. Broadhag

Kurt A. Broadhag

President, K Allan Consulting

Kurt Broadhag has over 16 years of experience in personal training and gym design. He is president of K Allan Consulting, a firm specializing in health club design and management. K Allan Consulting works in unison with property owners, architects, and interior designers to address fitness solutions and develop functional workout environments. The company specializes in two-dimensional and three-dimensional fitness facility renderings, consulting from conceptual design to final installation. Kurt graduated from California State University, Long Beach with his degree in Exercise Physiology and Dietetics. In 1992, Kurt got involved with gym design opening the Warner Bros. Fitness Center where he implemented a number of programs. He then moved on to create and manage two adjoining gyms on the Paramount Studios lot. There, he supervised the training of music, TV and film stars, and Paramount Studio executives. During this time, Kurt also graduated with a Masters in Sports Medicine and obtained a number of professional certifications, including Certified Strength and Conditioning Specialist (CSCS from the National Strength and Conditioning Association (NSCA), Certified Massage Therapist (CMT), Advanced First Aid Certification and CPR/First Aid/AED Instructor Certification, and T.O.U.C.H Training Certification. Kurt also served as the National Spokesperson for Powerbar and was sent out on publicity tours in radio, TV, and magazines promoting the Powerbar line. Recently he obtained his LEED AP certification and has authored numerous articles on green fitness center design.

Mr. Broadhag can be contacted at 310-601-7768 or kbroadhag@kallanconsulting.com

Coming up in July 2019...

Hotel Spa: Pursuing Distinction

The Wellness Movement continues to evolve and hotel spas continue to innovate in order to keep pace. Fueled by intense competition within the industry, hotel spas are seeking creative ways to differentiate themselves in the market. An increasing number of customers are searching for very specific, niche treatments that address their particular health concerns and, as a result, some leading spas have achieved distinction by offering only one specialized treatment. Meditation and mindfulness practices are becoming increasingly mainstream as are alternative treatments and therapies, such as Ayurvedic therapies, Reiki, energy work and salt therapy. Some spas specialize in stress management and offer lifestyle coaching sessions as part of their program.  Other spas are fully embracing new technologies as a way to differentiate themselves, such as providing wearable devices that track health and fitness biomarkers, or robots programmed with artificial intelligence to control spa environments, or virtual reality add-ons that transport guests to relaxing places around the world. Some spas have chosen to specialize in medical procedures such as liposuction, laser skin therapy, phototherapy facials, Botox and facial fillers, acupuncture and permanent hair removal, in addition to cosmetic body shaping procedures and  teeth whitening treatments. Similarly, other spas are offering comprehensive health check-ups and counseling services for those who are interested in disease prevention treatments. Finally, as hotel spas continue to become more diverse, accessible and specialized, there is a growing demand for health professionals with a specific area of expertise. There is a proliferation of top class, quality wellness practitioners who make a name for themselves by offering their services around the globe, including athletes, chefs, doctors, physical trainers and weight loss specialists. The July issue of the Hotel Business Review will report on these trends and developments and examine how some hotel spas are integrating them into their operations.