Editorial Board   Guest Author

Mr. Ellicott

Andy Ellicott

Chief Product & Marketing Officer, Crate.io

Andy Ellicott is Chief Product & Marketing Officer at Crate.io, developers of CrateDB, an open source real-time SQL database for IoT and machine data. He believes that the next wave of big data is being generated by “things,” like sensors, wearables, vehicles, networks, and servers -- and yes, hotel rooms -- all of which can generate millions of data points per second. He joined Crate.io to help companies get value out of that data.

CrateDB is purpose-built for IoT. Customers in the space choose it for its ability to collect and store massive amounts of data like sensor readings and analyze it in real time. CrateDB makes this possible for mainstream software developers, which in turn, enables more rapid innovation of new IoT solutions that improve the way we live, learn, and do business.

Prior to Crate.io, Mr. Ellicott spent 20 years developing, defining, launching and marketing enterprise software for pioneering startups and early-stage companies, including Cloudant (acquired by IBM), Vertica (acquired by HP), TwinStrata (acquired by EMC), Oco (acquired by Deloitte), VoltDB, Kalido, Bowstreet (acquired by IBM), Object Design/eXcelon and Easel. He enjoys being in the data management technology business because he believes the biggest breakthroughs in the way technology impacts society often arise from breakthroughs in the ability to put data to work.

He lives on the beautiful seacoast of New Hampshire with his family and Puggle, Toasty. As much as he loves hotel technology, he's an even bigger fan of big, comfortable beds with lots of pillows.

Please visit http://www.crate.io for more information.

Mr. Ellicott can be contacted at 603-205-2804 or andy@crate.io

Coming up in May 2019...

Eco-Friendly Practices: Corporate Social Responsibility

The hotel industry has undertaken a long-term effort to build more responsible and socially conscious businesses. What began with small efforts to reduce waste - such as paperless checkouts and refillable soap dispensers - has evolved into an international movement toward implementing sustainable development practices. In addition to establishing themselves as good corporate citizens, adopting eco-friendly practices is sound business for hotels. According to a recent report from Deloitte, 95% of business travelers believe the hotel industry should be undertaking “green” initiatives, and Millennials are twice as likely to support brands with strong management of environmental and social issues. Given these conclusions, hotels are continuing to innovate in the areas of environmental sustainability. For example, one leading hotel chain has designed special elevators that collect kinetic energy from the moving lift and in the process, they have reduced their energy consumption by 50%  over conventional elevators. Also, they installed an advanced air conditioning system which employs a magnetic mechanical system that makes them more energy efficient. Other hotels are installing Intelligent Building Systems which monitor and control temperatures in rooms, common areas and swimming pools, as well as ventilation and cold water systems. Some hotels are installing Electric Vehicle charging stations, planting rooftop gardens, implementing stringent recycling programs, and insisting on the use of biodegradable materials. Another trend is the creation of Green Teams within a hotel's operation that are tasked to implement earth-friendly practices and manage budgets for green projects. Some hotels have even gone so far as to curtail or eliminate room service, believing that keeping the kitchen open 24/7 isn't terribly sustainable. The May issue of the Hotel Business Review will document what some hotels are doing to integrate sustainable practices into their operations and how they are benefiting from them.