Editorial Board   Guest Author

Dr. Kimes

Sheryl E. Kimes

Professor of Operations Management, Cornell University School of Hotel Administration

Sheryl E. Kimes is a professor of operations management in the School of Hotel Administration at Cornell University. From 2005-2006, she served as interim dean of the Hotel School and from 2001- 2005, she served as the school's director of graduate studies. She teaches courses in restaurant revenue management, advanced revenue management, service operations management and advanced hospitality operations management. Dr. Kimes's research interests include revenue management and forecasting in the restaurant, hotel, and golf industries. She was given the Lifetime Achievement Award by the College of Service Operations of the Production and Operations Management Society and was honored with the Industry Relevance Award by the Cornell University Center for Hospitality Research in 2010. Dr. Kimes was awarded the La Quinta Research Fellowship, and has received 20 university research grants. She has been listed in Who's Who and has been named as the Cornell University School of Hotel Administration Graduate Teacher of the Year three times. Dr. Kimes has published more than 50 articles in leading journals such as Interfaces, Journal of Operations Management, Journal of Service Research, Journal of Operational Research, and the Cornell Hotel and Restaurant Administration Quarterly. She is the author/co-author of over 30 national and international conference papers and has been an invited speaker at numerous international conferences. Professor Kimes serves as a consultant to many business enterprises around the world. Her work is focused primarily on maximizing revenue management practices. She has served the hospitality industry as a consultant to many business enterprises around the world, including Hyatt Hotels and Resorts, Walt Disney World Resorts, Yum Brands, The Peninsula Group, Aramark, Starwood Asia-Pacific and Troon Golf. Professor Kimes earned her doctorate in operations management in 1987 from the University of Texas at Austin. She also holds an M.B.A. from New Mexico State University; an M.A.P.A. from the University of Virginia; and an A.B. from the University of Missouri.

Dr. Kimes can be contacted at 607.255.3692 or sek6@cornell.edu

Coming up in January 2019...

Mobile Technology: The Future is Now

Mobile Technology continues to advance at a relentless pace and the hotel industry continues to adapt. Hotel guests have shown a strong preference for mobile self-service - from checking-in/out at a hotel kiosk, to ordering room service, making dinner reservations, booking spa treatments, and managing laundry/dry cleaning services. And they also enjoy the convenience of paying for these services with smart phone mobile payments. In addition, some hotels have adopted a “concierge in your pocket” concept. Through a proprietary hotel app, guests can access useful information such as local entertainment venues, tourist attractions, event calendars, and medical facilities and services. In-room entertainment continues to be a key factor, as guests insist on the capacity to plug in their own mobile devices to customize their entertainment choices. Mobile technology also allows for greater marketing opportunities. For example, many hotels have adopted the use of “push notifications” - sending promotions, discounts and special event messages to guests based on their property location, purchase history, profiles, etc. Near field communication (NFC) technology is also being utilized to support applications such as opening room doors, earning loyalty points, renting a bike, accessing a rental car, and more. Finally, some hotels have adopted more futuristic technology. Robots are in use that have the ability to move between floors to deliver room service requests for all kinds of items - food, beverages, towels, toothbrushes, chargers and snacks. And infrared scanners are being used by housekeeping staff that can detect body heat within a room, alerting staff that the room is occupied and they should come back at a later time. The January Hotel Business Review will report on what some hotels are doing to maximize their opportunities in this exciting mobile technology space.