Editorial Board   Guest Author

Mr. Egan

Nathan Egan

Founder & CEO, Freesource

Nathan Egan is the Founder + CEO of Freesource, the global leader in B2B social media information services. Prior to starting Freesource, Mr. Egan and his fellow partners were early day employees at LinkedIn. In his sales role at LinkedIn he quickly understood the need for a business dedicated to B2B social media strategy development and training. The rest is history. Freesource boasts clients such as Mandarin Oriental Hotel Group, Gemstone Hotels & Resorts, NYC & Company, Starwood Capital Group, Mammoth Mountain Ski Area, Baccarat, Key Air, KPMG, AARP, NYC Bar Association, Experian, and Forbes as well as many others. Mr. Egan serves as the Adjunct Professor of “Social Media for Business” for the Executive MBA program at Villanova University. He earned his MBA in Business Technology Optimization from Villanova University and his Bachelor of Science from the School of Hotel Administration at Cornell University. For more information on Mr. Egan please visit his LinkedIn profile or visit the Freesource company website. For business inquiries please email: info@freesourceagency.com

Mr. Egan can be contacted at 267-773-7285 or negan@freesourceagency.com

Coming up in September 2019...

Hotel Group Meetings: Uncommon Destinations

The last few years have been good to the Hotel Group Meetings industry and that trend is expected to continue into 2019. Planners are brimming with confidence due to an expanding economy and increased job creation, which typically results in a boost in corporate meetings. Given this promising outlook, planners are trying to outdo themselves to satisfy the high expectations of their clients. One notable trend is to integrate unusual settings into the meeting experience, hosting groups at local zoos, aquariums, museums, event centers, or other outdoor facilities. The goal is to embrace uncommon destinations, rather than a typical hotel conference room, so that meetings can be memorable, unique and stimulating. This is also part of another trend which is to support all things local - from hosting events at landmark city venues; to catering through local restaurants, food trucks and microbreweries; to hosting off-site excursions like agri-tours, athletic events or scenic 5k routes. However, though the setting might be spectacular, there are still some bedrock components that must be provided to ensure a successful meeting. Free, high-speed Wi-Fi is still one of the most requested services. Planners have to make sure that a comprehensive communication infrastructure is in place so clients can easily connect - and stay connected - to the network throughout the entire meeting experience. Also, technology tools can be used to streamline the booking, registration, and check-in process, and Radio Frequency Identification (RFID) materials can be utilized to ensure seamless access to conference events. There are also numerous software tools that encourage audience participation, as well as integrating polls, Q&A, surveys and games into speakers' presentations. The September Hotel Business Review will examine issues relevant to group meetings and will report on what some hotels are doing to promote this sector of their operations.