Editorial Board   Guest Author

Mr. Bifulco

Ryan Bifulco

Founder & CEO, Travel Spike

Ryan Bifulco is an Internet and travel pioneer with over 15 years of travel and new media experience. An expert on interactive travel, destination marketing, and tourism, Mr. Bifulco has been featured on Business Talk Radio's Travel Show, ABC Radio, NY Times, and USA Today. Mr. Bifulco launched the first ever luxury travel podcast in January of 2006 called journeyPod. He founded and leads Travel Spike, an interactive company offering custom marketing and technology solutions exclusively to the travel sector. Mr. Bifulco and the team at Travel Spike provide digital strategy, dynamic packaging booking engines, and online travel marketing to over 1500 travel clients. He regularly speaks at top industry shows like PhoCusWright, Travel Industry Association, Destination Marketing Association International, and Hospitality Sales and Marketing International. Prior to Travel Spike, Mr. Bifulco was at LastMinuteTravel.com as VP Strategic Alliances and VP Operations. As a member of the AirTran management team, he established and ran the revenue management, pricing, distribution planning, tour, and e-commerce departments. Mr. Bifulco launched airtran.com in 1998 and guided it to become the number one airline website according to Salomon Smith Barney. He worked for US Airways in international revenue management. Mr. Bifulco was promoted three times in three years and was responsible for over $675 million in revenue per year. He received his degree in Economics from Wake Forest University.

Mr. Bifulco can be contacted at 770-433-2930 or info@travelspike.com

Coming up in May 2020...

Eco-Friendly Practices: Creative Innovation

Being eco-friendly is no longer a fad. It is an urgent planetary need and hotels are actively doing their part to reduce their carbon footprint by implementing sustainable, green practices. In addition to the goodwill derived from doing the right thing, hotels are also realizing the benefits to their business. A large percentage of Millennials expect hotels to be eco-friendly and will only patronize those properties that are proudly conforming. Consequently, more hotels are realizing that sustainability is a key element in a successful branding strategy. In addition, going green can lead to a more profitable bottom line, as savings on electricity, water and cleaning materials can add up. Also, there are other advantages that come with being an eco-friendly business, such as government subsidies and tax and loan incentives. As a result, many hotels are finding innovative ways to integrate eco-friendly practices into their business. Geo-thermal energy systems, along with energy-from-waste systems, are being used to heat and cool the property. Passive solar panels, green roofs, natural lighting and natural ventilation strategies also assist in energy conservation. Low-flow water systems and plumbing fixtures make a contribution, as does eco-friendly hardwood flooring, and energy efficient televisions and appliances throughout the property. In addition, some hotels have implemented in-room recycling programs, and only provide all-natural, personal care items. One hotel has actually constructed a bee-keeping operation on their grounds. Not only is this good for the bees but the hotel also produces products from the operation which they sell. This kind of creative innovation also holds enormous appeal to guests. The May issue of the Hotel Business Review will document what some hotels are doing to integrate sustainable practices into their operations and how they are benefiting from them.