Editorial Board   Guest Author

Mr. Bifulco

Ryan Bifulco

Founder & CEO, Travel Spike

Ryan Bifulco is an Internet and travel pioneer with over 15 years of travel and new media experience. An expert on interactive travel, destination marketing, and tourism, Mr. Bifulco has been featured on Business Talk Radio's Travel Show, ABC Radio, NY Times, and USA Today. Mr. Bifulco launched the first ever luxury travel podcast in January of 2006 called journeyPod. He founded and leads Travel Spike, an interactive company offering custom marketing and technology solutions exclusively to the travel sector. Mr. Bifulco and the team at Travel Spike provide digital strategy, dynamic packaging booking engines, and online travel marketing to over 1500 travel clients. He regularly speaks at top industry shows like PhoCusWright, Travel Industry Association, Destination Marketing Association International, and Hospitality Sales and Marketing International. Prior to Travel Spike, Mr. Bifulco was at LastMinuteTravel.com as VP Strategic Alliances and VP Operations. As a member of the AirTran management team, he established and ran the revenue management, pricing, distribution planning, tour, and e-commerce departments. Mr. Bifulco launched airtran.com in 1998 and guided it to become the number one airline website according to Salomon Smith Barney. He worked for US Airways in international revenue management. Mr. Bifulco was promoted three times in three years and was responsible for over $675 million in revenue per year. He received his degree in Economics from Wake Forest University.

Mr. Bifulco can be contacted at 770-433-2930 or info@travelspike.com

Coming up in July 2019...

Hotel Spa: Pursuing Distinction

The Wellness Movement continues to evolve and hotel spas continue to innovate in order to keep pace. Fueled by intense competition within the industry, hotel spas are seeking creative ways to differentiate themselves in the market. An increasing number of customers are searching for very specific, niche treatments that address their particular health concerns and, as a result, some leading spas have achieved distinction by offering only one specialized treatment. Meditation and mindfulness practices are becoming increasingly mainstream as are alternative treatments and therapies, such as Ayurvedic therapies, Reiki, energy work and salt therapy. Some spas specialize in stress management and offer lifestyle coaching sessions as part of their program.  Other spas are fully embracing new technologies as a way to differentiate themselves, such as providing wearable devices that track health and fitness biomarkers, or robots programmed with artificial intelligence to control spa environments, or virtual reality add-ons that transport guests to relaxing places around the world. Some spas have chosen to specialize in medical procedures such as liposuction, laser skin therapy, phototherapy facials, Botox and facial fillers, acupuncture and permanent hair removal, in addition to cosmetic body shaping procedures and  teeth whitening treatments. Similarly, other spas are offering comprehensive health check-ups and counseling services for those who are interested in disease prevention treatments. Finally, as hotel spas continue to become more diverse, accessible and specialized, there is a growing demand for health professionals with a specific area of expertise. There is a proliferation of top class, quality wellness practitioners who make a name for themselves by offering their services around the globe, including athletes, chefs, doctors, physical trainers and weight loss specialists. The July issue of the Hotel Business Review will report on these trends and developments and examine how some hotel spas are integrating them into their operations.