Editorial Board   Guest Author

Mr. Allard

Matthew Allard

Chief Executive Officer & Founder, Runtiz

Matthew Allard comes from a technology and hospitality background and founded runtriz in Los Angeles in 2006. runtiz launched the worlds first “iPhone Hotel” at Malibu Beach Inn in 2008, and since has continued to innovate new products and technologies for the hospitality industry. As president and founder of runtriz he leads innovation and product development as well as business development and overall strategy. Mr. Allard has spoken on a number of panels including Cal Tech Mobile forums and the Intelligence Group's Trend School with Creative Artists Agency (CAA) and has taught masters level computer science classes at USC on mobile application development. Prior to founding runtriz, Mr. Allard acted as Web Manager for SBE Entertainment, where he led the development, design and architecture of their corporate website and venue web sites such as Hyde lounge, Katsuya, Bolthouse productions, Privilege, MyHouse, Crimson and Lobby nighclub. He also created a custom VIP management tracking solution for the hospitality and entertainment industry that allowed managers to receive end of night reports, and track VIP spend and activity at restaurants, nightclubs and hotels. Prior to SBE, Mr. Allard worked for Swap Drive Data Backup in Washington, DC, which was later sold to Symantec. While there he led innovation developing cross platform compatibility components that allowed users to have the same experience across different OS and browsers, and have drag and drop file backup functionality in the browser. Prior to Swap Drive Mr. Allard worked for Northrop Grumman in a development role, creating middleware for dynamic team formation with focus in military scenarios. Earlier in his career, he worked at AOL on the Modern Home research project, integrating software and hardware to create a ubiquitous computing experience in the household. Also worked on AIM (AOL Instant Messenger) and created bots for home automation through chat. Mr. Allard earned his BS in Computer Science from George Washington University and also played on the GW Golf team.

Please visit http://www.runtiz.com for more information.

Mr. Allard can be contacted at 323-230-9727 or matt@runtiz.com

Coming up in November 2019...

Architecture & Design: Biophilic Design

The hospitality industry is constantly evolving to meet and exceed guest expectations. As a result, hotels are always on the lookout for new ways to improve the guest experience, and architecture and design is an essential part of this equation. Bold design is often the most effective way to make an exceptional first impression - an impression guests use to distinguish between brands. One design trend that is being embraced worldwide has become known as “Biophilic Design.” Biophilic design is based on the concept of biophilia, which is the theory that human beings have an innate tendency to seek out nature, natural elements, and natural forms. Biophilic design is more than hotels simply adding a surplus of plants; it involves incorporating specific design elements into a hotel in order to imbue it with a sense of wellness and well-being. Some of those elements include exposure to natural lighting; views of nature and rooms with a view; natural architectural patterns; salvaged or reclaimed woods of all types; reclaimed metals; sustainably sourced stone; living green walls and vertical gardens; and direct and indirect exposure to nature. Hotels that have incorporated biophilic design into their properties are reaping the benefits associated with this trend including reduced stress responses, better air quality, lower energy costs, and more positive guest reviews. Biophilic design has also been shown to improve guest moods and to satisfy consumer demand for environmental responsibility. Savvy hotel owners and managers are aware that nature-inspired elements enhance their guests' comfort and well-being, which is why this trend is becoming so prevalent. Biophilic design is just one topic in the fields of hotel architecture and design that will be examined in the November issue of the Hotel Business Review.