Editorial Board   Guest Author

Mr. Wood

Derek Wood

Managing Director, Derek Wood Associates Ltd.

Derek Wood is Managing Director of Derek Wood Associates Ltd. He has had his own Independent Hospitality IT Consultancy company since 1986, undertaking all aspects of telecommunication, in-room technology consultancy and project management within this highly specialized area. Mr. Wood is a very well known figure within the hospitality sector and has 35 years of experience within the telecommunications industry of which for the past 21 years he has been deeply involved with independent hotel technology consultancy, both within East and Western Europe as well as Africa and The Middle East. He is listed within the 'International Who's Who of Professionals', in recognition of the contribution his company has made to the hotel industry. Mr. Wood works predominately within the independent 4 & 5 star hotel sector, but also provides consultancy services to larger hotel groups as well as to the hospitality vendor market place. He specializes in in-room technology and has worked for some of the most prestigious 5 Star Hotels throughout Europe. In 2010 Mr. Wood was elected to the Board of Directors for HFTP. HFTP is the international professional association serving members working in hospitality. Since 1952, HFTP has been dedicated to providing members with extraordinary networking opportunities, industry-leading certification programs and events, and essential resources for professional growth. It is also responsible for HITEC the largest annual hotel technology conference in the world. Mr. Wood is also regularly asked to speak at Hotel Technology conferences throughout mainland Europe (Eurhotec, HOSTEC, IHTF, EHTEC and HOSPACE) and well as within the United States of America (HITEC). He has served on the Advisory Council for HITEC between 2003 - 2006, was on the HOSTEC-EURHOTEC Advisory board for 2005/6, and the EHTEC advisory board for 2007, 2008, 2009 and 2010 and is considered to be one of Europe's leading independent consultants within this highly specialized field.

Mr. Wood can be contacted at +44-117-9612938 or Derek@derekwood.co.uk

Coming up in January 2020...

Mobile Technology: Meeting Tech Expectations

What once seemed futuristic is now the norm, owing to the escalating developments in mobile technology, and hotels must continue to innovate in order to meet guest expectations. In a recent study from Mower, 65 percent of guests said they would gladly pay more for a hotel that provides the mobile technology they deem essential. The same study shows that 44 percent of travelers are more likely to book a smart hotel, and nearly 7 in 10 want to use smart devices provided by the hotel. And how do guests wish to use all this technology? A majority expressed a desire for mobile check-in and check-out, and mobile payment options. They also want to be able to stream content from their phone to the TV; to make service requests of the hotel staff; to control in-room lighting, temperature and sound; to order food and beverages; and to request a wake-up call - all from their mobile device. Guests also expressed preferences for robust wi-fi and convenient device charging ports throughout the hotel. They also appreciate the use of hotel branded apps which allow a guest to book a room, access loyalty programs, receive discounts and rewards, and even use the app to choose the room, floor and view they prefer. Some hotel apps also allow a customer to track their charges throughout their stay, rather than waiting to receive a bill at the end. Finally, mobile tech lounges are popping up more frequently in some hotels. These lounges offer guests the opportunity to perform tasks like airline check-ins or access to local info guides, but they also provide a place where guests can comfortably get some work done outside their room. The January Hotel Business Review will report on what some hotels are doing to meet their customers' expectations in the mobile technology space.