Editorial Board   

Mr. Marx

Steven Marx

Managing Principal, Lifestyle Hospitality

A seasoned pioneer in boutique hotels, Steve Marx has risen to become the industry's most recognized expert in lifestyle properties. While leading Kimpton Hotels, Loews Hotel Corp, and W Hotels, Steve guided each company through significant growth and stellar financial results. At Kimpton, where he grew the company from 12 to 30 hotels over 8 years, Steve and his team were responsible for launching the Monaco brand. With Loews Hotels, he met the challenge of repositioning several under performing properties, while at the same time spearheaded the largest growth period in Loews' history. Mr. Marx's most noteworthy accomplishment with Starwood was to transform W Hotels from the least to the most profitable brand in the company in one short year. The many strategic alliances formed and relationships established throughout his successful career are the foundation for Lifestyle Hospitality. The Lifestyle team has been hand picked with top tier talent in each discipline. His vision of creating a new and innovative lodging concept is sparked by his entrepreneurial spirit and his desire to continue to push the envelope by launching Lifestyle Hospitality, LLC in January 2006.

Mr. Marx can be contacted at 203-698-2772 or smarx@lifestylehg.com

Coming up in November 2019...

Architecture & Design: Biophilic Design

The hospitality industry is constantly evolving to meet and exceed guest expectations. As a result, hotels are always on the lookout for new ways to improve the guest experience, and architecture and design is an essential part of this equation. Bold design is often the most effective way to make an exceptional first impression - an impression guests use to distinguish between brands. One design trend that is being embraced worldwide has become known as “Biophilic Design.” Biophilic design is based on the concept of biophilia, which is the theory that human beings have an innate tendency to seek out nature, natural elements, and natural forms. Biophilic design is more than hotels simply adding a surplus of plants; it involves incorporating specific design elements into a hotel in order to imbue it with a sense of wellness and well-being. Some of those elements include exposure to natural lighting; views of nature and rooms with a view; natural architectural patterns; salvaged or reclaimed woods of all types; reclaimed metals; sustainably sourced stone; living green walls and vertical gardens; and direct and indirect exposure to nature. Hotels that have incorporated biophilic design into their properties are reaping the benefits associated with this trend including reduced stress responses, better air quality, lower energy costs, and more positive guest reviews. Biophilic design has also been shown to improve guest moods and to satisfy consumer demand for environmental responsibility. Savvy hotel owners and managers are aware that nature-inspired elements enhance their guests' comfort and well-being, which is why this trend is becoming so prevalent. Biophilic design is just one topic in the fields of hotel architecture and design that will be examined in the November issue of the Hotel Business Review.