Editorial Board   

Mr. West

Brian West

President, LifeStyling

Brian West heads a small staff of professionals on ground-breaking projects throughout the world. Based in Los Angeles, LifeStyling, serves high-end hospitality and residential clients nationwide. Beyond interior design, Brian also provides consultation to the Incentive and Special Event industry where he is called on by Fortune 500 and 100 clients to lend his expertise to site selection, event design and production. With a diverse Interior Architectural background, and a successful history in the Meeting, Incentive and Special Event industry, Brian oversees all aspects of design, planning, programming and project development at LifeStyling. Brian is responsible for the initial concept and assembly of specification packages, which include color palette, furniture finishes, art and artifacts. Brian adds valuable insight to each and every project with which he is involved. A comprehensive knowledge of the properties inner workings allows Brian to bring a significant amount of detail to life within his design projects, Brian easily admits that there is a great deal of trial and error involved with each project - which he believes give each project it's unique and well appreciated character. Visit the company website at http://www.lifestylingdesign.com

Mr. West can be contacted at 310-927-0821 or brianw@lifestylingdesign.com

Coming up in January 2019...

Mobile Technology: The Future is Now

Mobile Technology continues to advance at a relentless pace and the hotel industry continues to adapt. Hotel guests have shown a strong preference for mobile self-service - from checking-in/out at a hotel kiosk, to ordering room service, making dinner reservations, booking spa treatments, and managing laundry/dry cleaning services. And they also enjoy the convenience of paying for these services with smart phone mobile payments. In addition, some hotels have adopted a “concierge in your pocket” concept. Through a proprietary hotel app, guests can access useful information such as local entertainment venues, tourist attractions, event calendars, and medical facilities and services. In-room entertainment continues to be a key factor, as guests insist on the capacity to plug in their own mobile devices to customize their entertainment choices. Mobile technology also allows for greater marketing opportunities. For example, many hotels have adopted the use of “push notifications” - sending promotions, discounts and special event messages to guests based on their property location, purchase history, profiles, etc. Near field communication (NFC) technology is also being utilized to support applications such as opening room doors, earning loyalty points, renting a bike, accessing a rental car, and more. Finally, some hotels have adopted more futuristic technology. Robots are in use that have the ability to move between floors to deliver room service requests for all kinds of items - food, beverages, towels, toothbrushes, chargers and snacks. And infrared scanners are being used by housekeeping staff that can detect body heat within a room, alerting staff that the room is occupied and they should come back at a later time. The January Hotel Business Review will report on what some hotels are doing to maximize their opportunities in this exciting mobile technology space.