Editorial Board   Guest Author

Ms. Uber

Liz Uber

Vice President of Revenue Management, Pillar Hotels & Resorts

Liz Uber currently serves as Vice President of Revenue Management for Pillar Hotels & Resorts. She leads the corporate revenue management team, and is responsible for identifying and implementing strategies that maximize revenue, while focusing on improvements in market share. Ms. Uber joined Pillar Hotels & Resorts in 2005 as the General Manager of the Holiday Inn - Downtown in Atlanta, Georgia. She was later promoted to area roles with the company, including the Area Director of Sales, and Area Director of Operations positions. In 2010, she joined the revenue management team to further develop the department for greater performance and growth opportunities. In 2012, her team received Marriott's award for Revenue Management Team of the Year - Western Division. Prior to joining Pillar Hotels & Resorts, Ms. Uber held positions as Area Director of Revenue Management, and General Manager with Meyer Jabara Hotels in Southern Connecticut and Baltimore, Maryland. She was also Director of Sales & Marketing, and then General Manager for a nationally recognized historic hotel in New England for two years. Ms. Uber started her career in the hospitality industry with Bristol Hotels & Resorts, serving in several different management positions, including Human Resources Manager, Director of Housekeeping, Front Office Manager, and Sales Manager. Ms. Uber is involved in a variety of charitable organizations, both independently and through work. She is especially involved in supporting Special Olympics, which is the designated charity adopted by Pillar Hotels & Resorts. She holds a Bachelor of Science degree from Texas A&M University, and remains active in her school's alumni network.

Ms. Uber can be contacted at 972-830-3100 or Elizabeth.Uber@pillarhotels.com

Coming up in May 2020...

Eco-Friendly Practices: Creative Innovation

Being eco-friendly is no longer a fad. It is an urgent planetary need and hotels are actively doing their part to reduce their carbon footprint by implementing sustainable, green practices. In addition to the goodwill derived from doing the right thing, hotels are also realizing the benefits to their business. A large percentage of Millennials expect hotels to be eco-friendly and will only patronize those properties that are proudly conforming. Consequently, more hotels are realizing that sustainability is a key element in a successful branding strategy. In addition, going green can lead to a more profitable bottom line, as savings on electricity, water and cleaning materials can add up. Also, there are other advantages that come with being an eco-friendly business, such as government subsidies and tax and loan incentives. As a result, many hotels are finding innovative ways to integrate eco-friendly practices into their business. Geo-thermal energy systems, along with energy-from-waste systems, are being used to heat and cool the property. Passive solar panels, green roofs, natural lighting and natural ventilation strategies also assist in energy conservation. Low-flow water systems and plumbing fixtures make a contribution, as does eco-friendly hardwood flooring, and energy efficient televisions and appliances throughout the property. In addition, some hotels have implemented in-room recycling programs, and only provide all-natural, personal care items. One hotel has actually constructed a bee-keeping operation on their grounds. Not only is this good for the bees but the hotel also produces products from the operation which they sell. This kind of creative innovation also holds enormous appeal to guests. The May issue of the Hotel Business Review will document what some hotels are doing to integrate sustainable practices into their operations and how they are benefiting from them.