Editorial Board   Guest Author

Mr. Beazley

John Beazley

Managing Director of Hospitality, Trigild

A Certified Hotel Administrator since 1988, John B. Beazley has more than 30 years of hospitality and restaurant management experience. As Trigild's managing director of hospitality, he oversees the operations of hotels, restaurants and other types of enterprise businesses, working closely with the corporate office personnel and all on-site managers - overseeing operations, franchising, new development, sales and marketing, construction, human resources and concept analysis and acquisitions. In this capacity, he also leads Trigild's field based operations team, strategically based throughout the United States. Prior to joining Trigild, Mr. Beazley was executive vice president of Pacifica Hotel Company -- a position he held for 16 years - successfully leading the repositioning and management of their 30-hotel and restaurant portfolio, building value and solid investor returns. During his tenure with the Santa Barbara, Calif.-based company, he also directed a series of multi-million dollar hotel renovations, as well as helped significantly expand the company. When Mr. Beazley joined Pacifica, the company had five hotels, and it had expanded to 23 properties, ranging from 35 to 460 rooms, by the time he left. Mr. Beazley is familiar with Trigild and its approach, having worked for the full service real estate services company for six years in the late 80s and early 90s as vice president of operations. Additionally, he gained a solid, hands-on knowledge of successful hotel and restaurant operations as a hotel general manager, and worked for eight years with Stouffer Hotel Corporation in positions including director of food and beverage, restaurant manager and hotel general manager for properties across the country. Over the years, he has worked with brands that include Best Western, Hampton Inn, Hilton Garden Inn, Holiday Inn, Radisson and Choice Hotels. Mr. Beazley received his Bachelor of Science in Hotel and Restaurant Management from the University of Wisconsin.

Mr. Beazley can be contacted at 858-242-1222 or john.beazley@trigild.com

Coming up in July 2019...

Hotel Spa: Pursuing Distinction

The Wellness Movement continues to evolve and hotel spas continue to innovate in order to keep pace. Fueled by intense competition within the industry, hotel spas are seeking creative ways to differentiate themselves in the market. An increasing number of customers are searching for very specific, niche treatments that address their particular health concerns and, as a result, some leading spas have achieved distinction by offering only one specialized treatment. Meditation and mindfulness practices are becoming increasingly mainstream as are alternative treatments and therapies, such as Ayurvedic therapies, Reiki, energy work and salt therapy. Some spas specialize in stress management and offer lifestyle coaching sessions as part of their program.  Other spas are fully embracing new technologies as a way to differentiate themselves, such as providing wearable devices that track health and fitness biomarkers, or robots programmed with artificial intelligence to control spa environments, or virtual reality add-ons that transport guests to relaxing places around the world. Some spas have chosen to specialize in medical procedures such as liposuction, laser skin therapy, phototherapy facials, Botox and facial fillers, acupuncture and permanent hair removal, in addition to cosmetic body shaping procedures and  teeth whitening treatments. Similarly, other spas are offering comprehensive health check-ups and counseling services for those who are interested in disease prevention treatments. Finally, as hotel spas continue to become more diverse, accessible and specialized, there is a growing demand for health professionals with a specific area of expertise. There is a proliferation of top class, quality wellness practitioners who make a name for themselves by offering their services around the globe, including athletes, chefs, doctors, physical trainers and weight loss specialists. The July issue of the Hotel Business Review will report on these trends and developments and examine how some hotel spas are integrating them into their operations.