Communicating on a Higher Level with Your Consumer
By John Ely Senior Vice President of Marketing, Signature Worldwide | December 15, 2009
During a training seminar, a hotel employee was given the opportunity to share an example of legendary customer service. Sadly, it took a while for the employee to think of one. Once he had one though, he was excited to share his story with the group.
He told of a trip to a TGI Friday's Restaurant:
He began, "What would have been an otherwise routine dinner with the family started with a friendly greeting from the hostess. She seated us promptly, served us water and introduced us to our server."
He received automatic verbal and nonverbal approval from his co-workers.
"That's good," someone said. Heads nodded.
As he shared each proceeding detail âˆ' courteous server, accurate order taken, food delivered on time, tasty desserts âˆ' the excitement from the crowd grew.