5 Trends that are Shaping the Hospitality Industry in 2020
By Euan McGlashan Global Co-founder & Chief Executive Officer, Valor Hospitality Partners | March 22, 2020
It's a new decade, and "New Year, New You" not only applies to your personal goals, but to the hotel industry as a whole.
In 2020, hotels will continue to build upon two of the more significant trends we saw last year: leveraging technological advances, including artificial intelligence, and adopting sustainable initiatives to help the bottom line and attract consumers who want "eco-friendly" hotel options.
In addition to these trends, this year will also be all about efficiency, delicious food and drink, loyalty programs and the guest experience.
Here are five trends that will help shape the hotel industry in 2020...
1. It's Not Easy Being Green (But we're working on it)
Environmental problems continue to plague the world. From wildfires in the Brazilian rainforests and Australia to plastics filling up the stomachs of ocean life, human impact has triggered an environmental crisis. One only has to look at our carbon footprint as evidence of this; a recent Bloomberg report shows 50,820 million metric tons of greenhouse emissions were released into the Earth's atmosphere in 2019.